Digital Media Manager

Job Description

About the role

We’re looking for a highly motivated marketer to join the Deliveroo Italy marketing team, who will report to the Senior Brand & Media Manager, to support the planning, execution, and optimization of Deliveroo’s digital marketing activities.

The ideal candidate will work closely with local and global teams, media agencies, and cross-functional stakeholders to drive brand awareness, traffic, new customer acquisition, conversion and campaign effectiveness.

We’re looking for an entrepreneurial, hands-on brand builder who loves experimenting, iterating, and making things happen. You have a passion for all things marketing — growth, loyalty, e-commerce — and a strategic mindset for solving business challenges. You’re a self-starter who is comfortable with ambiguity in fast-moving, ever-changing environments.

What you'll be doing

• Digital Media Planning: Support the goal setting, planning and allocation of digital media budgets, working closely with our local media agency and global performance marketing team.

• Media Strategy Execution: Contribute to the implementation of multi-channel media strategies, coordinating with both local and global agencies to execute integrated brand and growth campaigns. Proactively drive tests and continuous fine tuning.

• Creative Production Coordination: Collaborate with local and global brand teams and localization teams, providing clear briefs and feed-backs in order to secure the creative production is effective and aligned with the campaign goals

• SEO: Collaborate with Central team and act as a POC to ensue the best possible SEO performance and continuous monitoring.

• Project Planning & Reporting: Define and agree goals, plan, monitor, and track campaign activities, providing regular performance updates and actionable insights.

• Measurement & Optimization: Work with the BI and Data Science teams, as well as other key stakeholders, to analyze campaign performance, measure impact, and identify opportunities for continuous improvement.

Requirements

• 5 years of proven experience in digital marketing or media planning (agency or in-house).

• Strong understanding of digital channels (paid social, search, display, video, affiliation etc.) and good knowledge of the Italian media landscape.

• Solid hands-on experience in using and managing complex account structures across Meta Business Suite, Google Ads ecosystem and Tik Tok business center.

• Experience in actively using full-funnel campaigns such as Google P-Max as well as structured A/B testing experimentation is a plus.

• Excellent analytical skills and data-driven mindset.

• Highly skilled in the English language, both written and spoken, with the ability to communicate effectively in an international environment.

• ​​Detail-oriented and highly organized, with strong skills in planning, prioritizing, and executing multiple projects simultaneously. Able to focus on high-impact activities and ensure complex projects stay on track.

• Self-starter mindset, comfortable with ambiguity and change, and motivated by working in a fast-paced, dynamic environment.

• Strong stakeholder management and communication skills, with proven experience collaborating effectively in a cross-functional environment, with agencies and internal teams.

Why Deliveroo

Our mission is to transform the way you shop and eat, bringing the neighbourhood to your door by connecting consumers, restaurants, shops and riders. We are transforming the way the world eats and shops by making access to food and products more convenient and enjoyable. We give people the opportunity to buy what they want, as they want it, when and where they want it.

We are a technology-driven company at the forefront of the most rapidly expanding industry in the world. We are still a small team, making a very large impact, looking to answer some of the most interesting questions out there. We move fast, value autonomy and ownership, and we are always looking for new ideas.

Workplace & Benefits

At Deliveroo we know that people are the heart of the business and we prioritise their welfare. Benefits differ by country, but we offer many benefits in areas including healthcare, well-being, parental leave, pensions, and generous annual leave allowances, including time off to support a charitable cause of your choice. Benefits are country-specific, please ask your recruiter for more information.

Diversity

At Deliveroo, we believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest-growing businesses in a rapidly growing industry.

We are committed to diversity, equity and inclusion in all aspects of our hiring process. We recognise that some candidates may require adjustments to apply for a position or fairly participate in the interview process. If you require any adjustments, please don't hesitate to let us know. We will make every effort to provide the necessary adjustments to ensure you have an equitable opportunity to succeed.