Experienced Social Media Specialist

Job Description

Who we are

VOIS (Vodafone Intelligent Solutions) is a strategic arm of Vodafone Group Plc, creating value for customers by delivering intelligent solutions through Talent, Technology & Transformation.
As the largest shared services organisation in the global telco industry with 30,000 FTE, our portfolio of next‑generation solutions and services are designed in partnership with customers across Vodafone Group, local markets, and partner markets to simplify and drive growth. With our strategic partner Accenture, we work alongside our Vodafone customers, other Telco and tech companies to drive transformation, meet the challenges of our industry and ensure we stay relevant and resilient. This partnership is a unique, industry‑first model which brings together the best of in‑house and 3rd party capability.
We work with customers across 28 countries from 10 VOIS locations: Albania, Egypt, Hungary, India, Romania, Spain, Turkey, UK, Germany, Ireland, and with a network of teams in Czech Republic, Italy, Greece, and Portugal.
#VOIS #BeUnrivalled #CreateTheFuture

About this Role

We are seeking a Social Media Specialist to support the Vodafone Internet of Things (IoT) line of business through the delivery, optimisation, and reporting of social media activities. The individual will work closely with global marketing stakeholders to manage social content, analyse performance, monitor sentiment, and execute influencer and community engagement. The role requires an organised, creative, and analytical professional comfortable working with global teams in a fast‑paced shared‑services environment.

What you will do

• Create digital personas based on region‑specific buyer data and apply insights to campaign development.
• Conduct community management and social profiling activities across selected platforms.
• Identify and engage influencers, monitor their activity, and support collaborative content opportunities.
• Track and report sentiment on key topics using social listening tools.
• Monitor, analyse, and benchmark competitor performance.
• Produce short-form content (copy, images, videos) and schedule posts using social media management tools.
• Modify existing assets to meet new campaign needs while maintaining brand alignment.
• Support social media crisis monitoring and escalate issues as required.
• Track and report on monthly, quarterly, channel‑level, post‑level, and campaign‑level performance.
• Present insights for quarterly business reviews and conduct A/B testing upon request.
• Produce social selling training materials and content packs for Sales teams.
• Work closely with the Social Media Lead to break down campaign plans into execution tasks.
• Upload assets to SharePoint and other knowledge‑sharing platforms, ensuring version control and accessibility.

Who you are

• Experience in a global B2B marketing environment or a creative agency.
• 3+ years’ experience as a Social Media Specialist creating and deploying social campaigns.
• Fluent in English, with excellent written and verbal communication skills.
• Creative, organised, and able to act calmly under pressure in a cross‑functional, global setting.
• Proficient with MS Office, SharePoint, Adobe Professional, and social analytics/scheduling tools (e.g., Hootsuite, Oracle SRM, LinkedIn Sales Navigator).
• Strong understanding of telecoms or IT industry trends.
• Skilled in campaign analysis, persona building, social listening, content adaptation, and stakeholder collaboration.

Not a Perfect Fit?

Concerned you may not meet every requirement? Vodafone is committed to creating an inclusive workplace where everyone can thrive. If you are excited about this role but your experience does not align exactly with every aspect of the job description, you are encouraged to apply. You may be the right candidate for this or another opportunity, and the recruitment team will support you in exploring where your skills fit best.

What’s in it for you

• Opportunities to work on global B2B IoT social campaigns, gaining exposure to cutting‑edge digital marketing practices.
• Experience partnering with diverse cross‑functional teams across multiple markets.
• The chance to build strong analytical, campaign management, and stakeholder‑engagement skills.
• A supportive environment focused on innovation, continuous improvement, and knowledge sharing—aligned with VOIS’ EVP pillars of growth, inclusion, and meaningful impact.
• The opportunity to influence social content strategy in a future‑focused technology environment.

What skills you will learn

• Advanced social listening, analytics, and reporting techniques.
• Persona development and data‑driven content personalisation.Influencer engagement strategy and community management best practices.
• Platform‑specific optimisation (LinkedIn, Meta, X, etc.) for B2B audiences.
• Cross‑cultural collaboration and project management within a global shared‑services organisation.
• Building social selling enablement materials and campaign calendars.

VOIS Equal Opportunity Employer Commitment

Vodafone recognises and celebrates the value of diversity in building a workforce that reflects the customers and communities it serves. No form of discrimination is tolerated. This includes, but is not limited to, discrimination based on race, colour, age, veteran status, gender identity, gender expression, sexual orientation, pregnancy, maternity or parental status, ethnicity, disability, religion or belief, political affiliation, trade union membership, nationality, citizenship, indigenous status, medical condition, HIV status, neurodiversity, social origin, cultural background, marital or civil partnership status, or socio‑economic background.

Join Us

At Vodafone, we’re working hard to build a better future. A more connected, inclusive and sustainable world. As a dynamic global community, it's our human spirit, together with technology, that empowers us to achieve this.
We challenge and innovate in order to connect people, businesses, and communities across the world. Delighting our customers and earning their loyalty drive us, and we experiment, learn fast and get it done, together.
With us, you can be truly be yourself and belong, share inspiration, embrace new opportunities, thrive, and make a real difference.