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TUI Group • Luton, United Kingdom

Senior Econometrics & Analytics Manager

Employment type:  Full time
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Job Description

This role will help drive TUI's marketing effectiveness through advanced econometric modelling and analytics, partnering with specialists to deliver actionable insights that optimise our global marketing investments.

This role can be based in either our Luton, Hannover, Rijswijk, Zaventem or Stockholm office and the closing date for applications will be Monday 12th January

ABOUT OUR OFFER

  • A competitive salary and benefits package that rewards your expertise
  • Hybrid working options that give you flexibility
  • A culture that values your wellbeing and work-life balance
  • Opportunities to develop your career within a global travel leader
  • Discounted travel and fantastic colleague benefits
  • A diverse and inclusive environment where you can be yourself

ABOUT THE JOB

  • You'll partner with our econometric agency to deliver Marketing Mix Modelling (MMM) programs that assess marketing impact holistically, ensuring statistical robustness and business relevance.
  • Working with internal and external stakeholders, you'll manage large datasets to identify trends and build key non-media variables including competitor and pricing data.
  • We'll look to you to translate complex analytical findings into clear business recommendations that align with our strategic learning priorities.
  • Collaboration will be key as you work with marketing and commercial teams to translate effectiveness insights into actionable recommendations and opportunity sizing.
  • Your expertise will help drive continuous improvement in measurement approaches as you stay updated on econometric methodologies and industry best practices.
  • Through clear storytelling, you'll engage non-marketing colleagues with data-driven insights that improve our business performance.


ABOUT YOU

  • Proven expertise in Economics, Statistics, Mathematics, Data Science or a related quantitative field.
  • Comfortable working with analytical tools such as R, Python, and SQL, with proficiency in data visualisation and presentation tools.
  • Bring experience in marketing analytics, ROI measurement, and econometric modelling.
  • Successfully translated complex data into actionable business insights that drive results.
  • Excellent communication skills enable you to collaborate effectively across diverse teams and engage non-marketing colleagues.
  • You thrive in fast-paced environments, with the ability to manage complexity, navigate ambiguity, and prioritize effectively.

From a workplace to a place to belong. At TUI we embrace diversity, equity, and inclusion, encouraging everyone to come as you are, because together, our potential is limitless.

We are committed to supporting candidates with disabilities and impairments so if you require any support, please do let us know.

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Company benefits

Employee assistance programme
Work from anywhere scheme – TUI WORKWIDE means colleagues can work from abroad for up to 30 working days a year
Travel credit
Bank holiday swaps
Employee discounts
Time off in-lieu
Religious celebration leave
Buy or sell annual leave
Health insurance
Gym membership
Open to part time work for some roles
Enhanced maternity leave
Shared parental leave
Pregnancy loss leave
Enhanced paternity leave
Compassionate leave
Cinema discounts
Travel insurance
Cycle to work scheme
On-site catering
Annual pay rises
Annual bonus
Life assurance – We provide a Life Assurance benefit which means that in the event of your death, while employed by TUI, a lump sum would be payable to your beneficiaries.
Salary sacrifice
Teambuilding days
Charity donation scheme
Enhanced sick pay
Share options
Faith rooms
Volunteer days
Mental health platform access
Lunch and learns
Hackathons
L&D budget
Sabbaticals
Personal development days
Mental health days
Enhanced pension match/contribution
In house training
Language lessons
Professional subscriptions
Further education support
Company car
Financial advice
Legal consults
Study support
Mentoring
Emergency leave
Will writing
Employee recognition scheme
Car allowance
Electric Car Salary Sacrifice
Coaching
Learning platform
Physiotherapy
Company freebies
Neo-natal leave
Career and family coaching
Financial coaching
Life insurance
Bike parking
On-site wellness room
Carer’s leave
Pregnancy support
Surrogacy leave
Accrued annual leave
Restaurant discounts
Coffee discounts
Private GP service
Menopause support
Complimentary Medical Services
Eye Care Support
Mental health pathway
Dental coverage
Open to part-time employees
Buddy scheme

Working at TUI Group

Company employees:

66,845 globally

Gender diversity (m:f):

43:57

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Awards & Accreditations

1st – Career Progression

1st – Career Progression

Flexa awards 2025
2nd – Flexible

2nd – Flexible

Flexa awards 2025
WFA

WFA

Flexa awards 2025
Diversity and Inclusion

Diversity and Inclusion

Flexa awards 2025
Most flexible companies

Most flexible companies

Flexa100 2024

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