Consumer Strategy Manager

Job Description

The Role

We’re hiring a Consumer Strategy Manager to help Deliveroo grow, retain and monetise its customer base across all verticals.

You’ll be part of the Consumer Strategy & Operations (S&O) team, the central function responsible for driving platform MAU growth, order rate, AOV and consumer-side P&L performance. In this role, you’ll support and lead high-impact workstreams that inform where and how we grow, improve the consumer experience, and shape how we drive long-term commercial value from our customers.

You’ll partner closely with Product, Marketing, Commercial, Analytics and GMs to translate strategy into execution. This is a highly cross-functional role requiring strong analytical thinking, structured communication, and sound commercial judgment.

What You’ll Do

Strategy & Insight

• Work with senior team members to shape growth strategies across markets, segments, or verticals

• Conduct analytical deep-dives to size opportunities, assess performance gaps, or inform new initiatives

• Structure insights clearly to support decision-making and prioritisation by senior stakeholders

Performance & Planning

• Own the tracking and reporting of key consumer KPIs (e.g. MAU, order rate, AOV) across workstreams

• Collaborate with Analytics and Data Science to build frameworks for performance monitoring and forecasting

• Support OKR planning and in-quarter performance reviews for initiatives you contribute to

Execution & Delivery

• Lead specific workstreams or initiatives within broader cross-functional programs, such as:

  • Target segment strategies (e.g. families, low-density growth)

  • Merchandising and seasonal missions (e.g. missions and occasions, gifting)

  • Double Order or ranking changes in collaboration with Consumer Product

• Develop structured execution plans and drive alignment across stakeholders to ensure delivery

Cross-functional Collaboration

• Serve as a key point of contact for your workstreams with Product, Marketing, Finance, and local market teams

• Help shape meeting cadences, updates and cross-functional operating models to keep work moving

• Support knowledge sharing and playbook development to scale high-performing ideas

What You'll Need to Succeed

• 6+ years in strategy, consulting, business operations or a growth-related role in a tech or consumer business

• Strong problem-solving and analytical skills, with the ability to work from incomplete data sets

• Clear, concise communication skills, both written and verbal, with the ability to influence across teams

• Demonstrated ability to drive structure, clarity and progress in complex environments

• High personal ownership and bias for action, while knowing when to escalate or seek alignment

• Collaborative mindset, able to work across a diverse set of teams and perspectives

• (Bonus) Experience in marketplaces, consumer tech, food delivery or multi-market ops

Why Deliveroo?

Our mission is to transform the way you shop and eat, bringing the neighbourhood to your door by connecting consumers, restaurants, shops and riders. . We are transforming the way the world eats and shops by making access to food and products more convenient and enjoyable.

We give people the opportunity to buy what they want, as they want it, when and where they want it.

Workplace and Diversity

At Deliveroo we know that people are the heart of the business and we prioritise their welfare. We offer a wide range of competitive benefits in areas including health, family, finance, community, convenience, growth, time away and relocation.

We believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are - your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest growing startups in an incredibly exciting space.