BT is entering a new phase of growth, shifting from large-scale infrastructure investment to unlocking value from data, platforms and AI.
This role sits within the Active Intelligence unit of Data and Developer Solutions, partof Etc., BT’s internal innovation organisation. Its purpose is to design, build and scale data products that use anonymised and aggregated mobile network data to solve real‑world customer problems.
Building on year-on-year product and revenue growth over the last 4 years, we have an ambitious plan to scale Active Intelligence to expand into new markets and deliver differentiated value for our clients leveraging the capability built to date. We’re looking for a Senior Product Manager with the experience and knowledge to help deliver against this ambition.
As Senior Product Manager, Active Intelligence, you will be accountable for leading the ongoing product vision, defining, validating and scaling new opportunities that deliver measurable commercial growth. This is a highly accountable and visible end to end role requiring product management, entrepreneurial and corporate skills to be successful.
What you’ll be doing
Product, portfolio and commercial leadership
Working with the Director, lead the ongoing product vision for Active Intelligence in line with BT’s strategic growth priorities. Translate customer and commercial needs into clear roadmaps and measurable commercial outcomes.
Act as the accountable product leader for Active Intelligence, making evidence-based decisions to invest, pivot, partner or stop initiatives.
Define and articulate a clear product vision and value propositions aligned with customer needs, the market opportunity and BT’s strategic intent. Set clear measures of success.
Own the commercial logic for new products, including value cases, pricing considerations and investment rationale. Track commercial performance after launch.
Ensure products are commercially viable, operationally scalable and ready for transition into core BT ownership.
Build and maintain relationships with key customers gathering feedback and insights across all sectors to continuously improve our products
Strategy, influence and senior stakeholder leadership
Shape portfolio priorities across Active Intelligence by balancing customer value, commercial impact and delivery capacity.
Influence senior stakeholders across business units and partners without direct authority, building alignment and momentum around new growth opportunities.
Contribute to broader thought leadership and strategy for data and AI-driven products and solutions within BT.
Product development and delivery oversight
Lead cross functional multidisciplinary teams across product management, research and service design, software and data engineering, data science and analysis, ensuring a clear focus on outcomes rather than outputs.
Set clear direction for product discovery, experimentation and delivery, using customer insight, market analysis and performance data to guide decisions, adopting lean Build, Measure, Learn principles and processes.
Ensure appropriate analytics and insight are in place to measure adoption, value and growth, and to inform ongoing optimisation or retirement of products against anticipated market adoption rates.
Work with sales and go-to-market functions to ensure product launch, persona development, market segmentation and product adoption is effectively planned, managed and monitored for success.
Identify, manage and mitigate delivery, commercial and strategic risks across the product portfolio.
People and capability leadership
Line manage, mentor and develop product talent, building future-ready capability across product management and adjacent disciplines.
Lead improvements to product ways of working, raising standards and maturity across discovery, delivery and commercial thinking.
Collaborate effectively with colleagues in the management team, ensuring we win as one.
Role model BT’s behaviours, creating a high-performing, inclusive and outcome-focused culture.
Regulatory compliance:
Stay informed about relevant regulations and ensure product compliance, especially regarding data privacy and security
Essential Skills / Experience
End-to-end product leadership: You’ll bring a substantial track record of setting product vision and leading complex products from strategy, research and discovery through validation, investment prioritisation, Agile delivery and scale. Operating with pace and sound judgement, you’ll make evidence-led trade-offs, take accountability for critical decisions and deliver measurable customer and commercial impact.
Commercial, data and technology expertise: You’ll combine strong commercial leadership with deep technology product experience, shaping robust business and financial cases, securing investment and driving performance against clear outcomes. Your understanding of modern data platforms, analytics, AI, machine learning and data modelling will enable you to turn complex capabilities into differentiated products, while making effective build, buy and partner decisions.
People, stakeholder and growth leadership: You’ll be an influential senior leader with a proven record of building high-performing teams, shaping executive-level decisions and creating alignment across complex organisational boundaries. Entrepreneurial, customer-led and resilient, you’ll inspire confidence, raise standards and mobilise internal and external partners to take products from early-stage opportunity to sustainable growth at scale.
Desirable Skills / Experience
Knowledge of geospatial mobile network data and its application in a commercial environment
Platform and ecosystem thinking, including partner selection and build/buy/partner decisions.
Experience working with OKRs or similar outcome-based frameworks at product or portfolio level.
Experience operating within large, complex or highly regulated organisations.
Knowledge of geospatial mobile network data and its application in a commercial environment would be helpful but not essential
Our Package
Tailored benefits make a real difference. That's why we offer a comprehensive range to support your growth, wellbeing and everyday life. You can design the package to suit you and your lifestyle.
Your core benefits include:
Company car scheme or cash alternative
15% on-target annual bonus
Private healthcare for you and your family
Access to an online private GP 24/7 for you and your immediate family
Market-leading paid carers leave with up to 2 weeks off
Equalised maternity, paternity and adoption leave - 18 weeks' full pay and 8 weeks' half pay
Discounted EE and BT products, including mobile and broadband
Market-leading pension scheme - 5% from you and 10% from us
Holiday purchase scheme
You can select additional benefits, including healthcare, dental, gym memberships and more when you're ready.
BT Group is the UK’s leading communications group and the holding company behind some of the country’s most recognised brands – including BT, EE, Openreach and Plusnet. Our purpose is as simple as it is ambitious: we connect for good. Our customers include consumers, small, medium and large businesses, public sector organisations and other communications providers.
BT Group’s role is about setting direction, unlocking value and creating the conditions for our brands and businesses to thrive.
Having come through the most capital-intensive phase of our fibre investment, our focus now is on what comes next – simplifying how we operate, using technology and AI to work smarter, and organising ourselves to serve customers better and grow sustainably. Group teams shape strategy, policy, brand, capital allocation and transformation, helping the whole organisation perform at its best.
We have a singular culture that unites all our people: we are customer-first challengers, who are committed, clear and connected. These behaviours unite us as one team to deliver for our colleagues, our customers, our stakeholders and the country. Joining BT Group means working at the heart of a business that matters to the UK, with the opportunity to shape decisions, influence outcomes and help set the future course of one of the country’s most important companies.
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