Senior Content Marketing Specialist - Europe

Storyblok is the enterprise-ready headless CMS that empowers developers and marketers to bring ideas to market faster. It supports the entire content lifecycle—from creation and management to delivery—streamlining workflows, boosting productivity, and ensuring exceptional performance and accessibility. Storyblok frees you from the pain of legacy CMS platforms and empowers your teams to ship content quickly and build with complete flexibility.

Designed for global scalability and secure collaboration, Storyblok enables teams to deliver seamless, engaging digital experiences at scale. Trusted by leading brands like Oatly, Virgin Media O2, Deliveroo, Renault, and Education First, Storyblok helps businesses of all sizes unlock new opportunities, channels, and markets—delivering a bigger, faster market impact.

WHAT IS IN IT FOR YOU

You will be joining a growing company where you can contribute to many “firsts”. Plus these benefits:

• Monthly remote work stipend (home internet costs, electricity). Home office equipment package right at the start (laptop, keyboard, monitor…)
• Home office equipment upgrade (furniture, ear plugs …) or membership to a local co-working space after your onboarding
• Sick leave benefit, parental leave and 25 days of annual leave plus your local national holidays
• Personal development fund for courses, books, conferences, and material
• VSOP (Virtual Stock Option Plan)
• The annual international team-building trip, quarterly and monthly online get-togethers
• As a fully remote company, with work-life balance at its core, you’ll enjoy flexible schedules
• An international team that loves to have fun at work and works hard together to accomplish shared goals

JOB SUMMARY

We’re looking for a creative content marketer with the skills to own a campaign content track, while simultaneously being responsible for customer advocacy content creation efforts. The right candidate will understand what makes good B2B marketing content while having a data-driven mindset to connect our content strategy to business results.

This person will play a key role in the Storyblok content marketing team, contributing to campaigns, customer advocacy, social, field marketing, and events content.

ESSENTIAL JOB FUNCTIONS

Content Strategy

• Lead content creation efforts within the content marketing team, supporting and coaching more junior members of the team in content marketing strategy
• Generate creative content ideas to support our campaign tracks—we’d love to find someone who has blue-sky thinking, stays abreast of B2B social trends, and can think beyond the ‘usual’ types of content
• Conduct in-depth keyword research using tools like Ahrefs and/or Semrush to identify relevant topics and keyword groups for Storyblok content
• Regularly producing both short-form and long-form content
• Briefing videographers and motion graphics experts to create videos for campaign tracks, events, social to name a few
• Partner with the PR and communications team to produce thought leadership content
• Optimisation and monitoring of the whitepaper and blog sections on Storyblok’s website

Customer Advocacy

• Ownership of the case study content process, from initial ideation and customer contact, to creation and publication of the assets
• Optimisation and monitoring of all case study pages on Storyblok’s website
• Ensuring consistent quality across all case study pages by updating older case studies and coordinating with the Partner team
• Planning measurable outreach strategies to garner more customer success stories
• Defining and tracking precise KPIs for all case study efforts

EDUCATION AND EXPERIENCE

Must haves

• 5+ years’ experience in content marketing, content strategy, or customer advocacy
• Excellent written and verbal communication skills
• Impeccable creative writing skills
• Knowledge of SEO best practices and familiarity with on-page and off-page SEO tactics

Nice to haves

• B2B tech industry marketing experience will be advantageous
• Experience working on event content will be advantageous
• Proven ability to follow editorial governance and coach other writers in the team to ensure content is consistent with Storyblok’s brand voice, style, and tone
• Skilled at managing multiple projects simultaneously
• Content reporting experience including analysing data and making recommendations
• Highly organised, reliable, and self-driven

QUALIFICATIONS

• Case study production evidence
• Strong English skills – minimum C1
• Experience using Google Analytics and SEO tools

MENTAL, PHYSICAL AND ENVIRONMENTAL REQUIREMENTS

Remote (home) work opportunity or funded by Storyblok co-working space

GENERAL TERMS

Storyblok has a commitment to diversity and inclusion. We strive to create a hiring environment in which all people feel they are equally respected and valued, irrespective of gender identity or expression, sexual orientation, ethnicity, age, religion, citizenship or any other characteristic. You can find more information about our privacy policy here.

All communications regarding job opportunities at Storyblok will come from an official Storyblok employee with an email address ending in @storyblok.com. We will never redirect you to another portal or another site that is unrelated to our domain (storyblok.com).

Here is a sneak peek of Storyblok’s Visual Editor

If you need an accommodation for any part of the application process, please email talent.acquisition@storyblok.com