Senior Analyst - Insights & Analytics

Job Description

The Role

You will be the go-to person for the marketing team and support them at every stage of a project. You’ll be a true partner to them, helping them with campaigns, channel optimisation, strategy and measurement.
You will demonstrate passion for turning data into information, with a natural curiosity for what makes an ecommerce business tick and a belief that great insight leads to thoughtful decision making. This role is the go-to for opportunities and challenges that the company faces on marketing optimization and customer insights with a direct aim to drive profitable growth.
You will be working closely with the Snr Insight Manager and Head of Marketing to identify opportunities to drive incrementality and develop plans that support short and long term results. Ultimately, this role is to influence the business in maximising its sales, revenue and profit potential through insight.

Accountabilities

We are looking for a customer and data-driven person who is comfortable using many different sources of data to draw a clear and relevant conclusion that can be presented and understood by non-analytical audiences. Ultimately ensuring timely, accurate and collaborative delivery of reporting and insight that enable the business and leads to optimise actions and personalise the experience for the customer. Some key tasks could include (but are not limited to):

• Data Analysis: Dive into complex data sets to identify trends, patterns, and opportunities that reveal customer behaviour, market trends, and product performance.
• Marketing Partner: Acts as the marketing partner for all data and analytics requests. Work closely with the Paid and CRM teams collaborating with them on projects from start to finish,
• Consumer Insights: Utilise a mix of qualitative and quantitative research methods to understand the customer. Their preferences, needs, and pain points, translating them into actionable recommendations.
• Strategic Recommendations: Develop clear and concise insights that influence strategic decisions with the marketing department and across the business.
• Data Champion: Championing a test and learn approach with stakeholders, helping to define testing roadmaps, structuring A/B and multivariate tests, then drawing insight and recommendations from results.
• Stakeholder Collaboration: Be exposed to the commercial and product teams to understand their needs and support decision making where possible.
• Reporting and Visualization: Create compelling visualisations and reports that communicate complex data in a simple and impactful manner, aiding in data-driven decision-making at all levels.

There is a real opportunity for the right candidate to make this role their own. Reporting to the Senior Insight Manager, the right candidate will be able to help develop analysts within the Insight & Analytics team, be empowered to drive change and work closely in partnership with the Marketing team.

Some key skills and experience you’ll need...

• Bachelor's degree in Business, Marketing, Economics, or related field; advanced degree preferred.
• Experience: Proven track record (3+ years) in insights or data analysis roles, preferably within e-commerce or online marketplaces.
• Ability to work independently as much as co-create solutions with stakeholders and other team members
• Good knowledge of performance marketing digital channels, comfortable with Multi Touch Attribution models (MTA) or other forms of digital ad tracking is key
• Experience with Pmax, product feeds and an understanding of Google’s products and algorithms as well as paid social channel dynamics.
• Experience in various ROI measurements and unit economics a bonus
• Analytical Skills: Strong proficiency in data analysis, statistical tools, and data visualisation platforms (e.g., SQL, Looker, Python, R).
• Strategic Mindset: Ability to connect data insights to broader business strategies and make recommendations that drive meaningful outcomes.
• Collaborative Spirit: A team player with excellent communication skills and the ability to collaborate effectively across diverse teams.
• Passion for Creativity: Enthusiasm for our mission of celebrating creativity and individuality through exceptional products.

What we offer

Our perks It’s important to us that our people are well looked after, which is why we offer BUPA healthcare, Healthshield, life insurance and additional Mental health support through Spill We have also worked very hard to come up with a set of policies that support work/life balance, flexible working, diversity and inclusion that help to reduce the stress of life. We offer 25 days of annual leave plus 8 days of bank holidays and the ability to swap other religious holidays for these We hold regular social events as well as holding hackathons and encourage our team to attend conferences and other L&D or networking events Remote first work We endeavour to support our people to make sure work... well, works for them.

To that end we are trialling out different ways of working - at the moment, we are remote first, getting together in person in London for key moments and to support connection and collaboration.

We also offer 45days work from anywhere (globally) per year Diversity and Inclusion Diversity and Inclusion are really important to us and that’s why everyone’s welcome at Not On The High Street – whoever they are, whatever their background. As part of your application, you’ll be asked to complete an optional demographic survey to help us learn more about who wants to work with us and will only be used to help us figure out how to make our team(s) even more inclusive and attract more brilliant people to join us!

We'll also ask whether you need us to make any reasonable adjustments to the interview process should you need it and you can answer this question should you choose to in the application phase We have a DEI focus group as well as affinity groups that have their own budgets and can use this to help serve diversity and inclusion at NOTHS Apply to join #teamNOTHS Our recruitment processes are fully remote, taking advantage of the wonders of modern-day technology. We’d love to hear more about you, your experience and why you want to join our team. Good luck!