Improbable • UK

Lead Technical Marketing Manager M²

Employment type:  Full time


Fully flexible hours

Dog friendly

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Job Description

At Improbable, we’ve been venturing into unexplored territory for over a decade, seeking new ways to connect people and amplify their lives. We’re shaping virtual worlds of unprecedented scale for the gaming, web3, and related sectors, creating world-changing technology. With us, you’ll tackle questions that no one else is asking and find answers that define the future.
We’re leading the way in defining what the metaverse can be. This is where you get to explore interconnected, immersive, exciting worlds that have never been seen before and where you decide what the future looks like. Are you ready?
Your Mission
In this exciting role, you'll be the lead for Technical Marketing at MSquared. As Lead Technical Marketing Manager, you will create content aimed at developers, supporting their success as they use MSquared tools and ultimately driving adoption of our products and services.
Your initial focus will be on MSquared, our platform for Metaverses. MSquared enables developers to build and operate massive-scale metaverse experiences for over 10,000 concurrent users, working together with Unreal Engine 5, and integrated with a blockchain-based interoperability protocol.
You will also have the opportunity to work with our central marketing teams, who focus on user acquisition for metaverses (i.e. consumer marketing) and PR & Communications. This role has a real hands-on impact on building the Improbable marketing and communications ecosystem for our core product offering across the M² project.

Your Opportunity:

  • Craft compelling stories around MSquared Origin workflows which you will then share with the developer community across relevant channels: webinars, our websites and social media, Discord and developer meet-ups.
  • Creating and managing materials such as slide decks, demos, and detailed documentation that help the sales team effectively communicate the value of the product to prospective customers, particularly those with a technical background.
  • Designing and maintaining the website dedicated to the software product, ensuring it is informative, user-friendly, and appealing to developers.
  • Advocate for our Developers to inform product roadmaps, positioning, marketing strategy, and execution.
  • Managing social media platforms to promote the product's capabilities, engage with the developer community, and showcase projects and contributions made by users. This may also involve leading community-building efforts like forums, webinars, and developer conferences.
  • Apply your in-depth understanding of our customers to act as a voice of the customer inside of Improbable.

Why You're Made for This:

  • Hands-on working with content creation tools for professional developers, preferably Unreal Engine; with the ability to create your own relevant examples using our tools
  • A record of success in technical marketing, with a strong understanding of the developer ecosystem and what appeals to developers; with the ability to explain complex technical concepts in an engaging way.
  • The ability to bridge technical concepts for non-technical audiences (such as business development, leadership and marketing) and translate engine capabilities into consumer features in a metaverse.
  • A love for developers with ability to understand their needs and desires; understand how they are using our products and use them yourself.
  • Ability to understand the problems of target developers and to translate them into actionable insights for our product management and engineering teams.
  • Marketing and communication skills tailored to resonate with developers, such as using more technical language and showcasing real-world applications of the product.

This role is available as remote, hybrid or in-office. We have a great office space in Spitalfields in London but are equally happy if you'd prefer to work from home, some or all of the time. We are 'Flexa' certified, meaning our entire employee experience is anchored around flexibility and autonomy.
While we think the above experience could be important, we’re keen to hear from people that believe they have valuable experience to bring to the role. If you identify with the team and mission, but not all of our requirements, then please still apply.
About Us
Improbable is determined to foster an environment where people can do their best work and feel like they belong. We believe a healthy culture, strong values and contribution from a diverse range of individuals will help us to achieve success.
We do not discriminate based on race, ethnicity, gender, ancestry, national origin, religion, sex, sexual orientation, gender identity, age disability, veteran status, genetic information, marital status or any other legally protected status.
If you require any reasonable adjustments as part of your application process or would like to confidentially discuss the matter, then please do let us know in the Additional Information section of your application.
Life at ImprobableDiversity, inclusion and belonging

Company benefits

Work from anywhere scheme – Almost every role is available as remote, hybrid or in-office. We have a great office in central London, but are equally happy if you’d prefer to work from home some or all of the time.
Unlimited annual leave
Health insurance
Dental coverage
Dog friendly office
Work from home allowance
Enhanced maternity leave – 26 weeks full pay + 13 weeks statutory maternity pay
Enhanced paternity leave – 4 weeks full pay
Shared parental leave
Pregnancy loss leave
Fertility treatment leave
Adoption leave
Enhanced sick pay
Enhanced WFH tools
Teambuilding days
Open to part time work for some roles
Wellbeing allowance
Compassionate leave
Mental health platform access
Women’s health leave
Time off in-lieu
Optional unpaid leave
Carer’s leave
In office massages
In office yoga classes
Commuter loan
Fully stocked snack cupboard
Meditation space
Cycle to work scheme
Life insurance
Annual pay rises
Interest free loans
Share options
Equity packages
Volunteer days
Personal development budgets
Relocation packages
L&D budget
Employee discounts
Financial coaching
Employee assistance programme
Skilled worker visas
Charity donation scheme
Employees are very happy with their working location freedom
Employees are very happy with the flexibility in the hours they work
Employees are very happy with the benefits their company offers
Work-life balance
Employees feel that they can switch off quite easily from work
Role modelling
Employees feel that flexible working is part of the culture
Employees feel they have complete autonomy over getting their work done

Working at Improbable

Office locations

Spitalfields, London (next to Liverpool Street Station)

Hiring Countries

United Kingdom

Awards & Achievements

Most flexible companies

Most flexible companies

Flexa100 2024
DeepTech, Data & AI

DeepTech, Data & AI

Industry awards 2023

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