Audience Insights Manager

Job Description

Our Mission: Activating audience insight through unrivalled human understanding, media execution strategies and sustainable technologies.

Our Company

Our pioneering technology is a powerful telescope into human understanding, turning billions of disparate audience data points into vibrant and easy to understand insights. It’s complex data, made actionable for everyone. Unique to us, we join the technologies of audience intelligence and media buying together digitally - within our platform.

We understand the unique value of the individual, which is why we aim to create a company structure that welcomes ideas from everyone. You can read more about our culture and values here.

Your Role

As an Audience Insights Manager, you'll be working with the insights and sales teams, using the Fifty Platform to inform strategy for our clients. Our core focus is on ‘audience strategy’, i.e. identifying, understanding and segmenting a brand’s target audience. We then use this information to inform strategies across media, creative, influencer, partnership and content marketing. Working collaboratively with an array of clients, you'll be a key contributor within the Fifty team, sitting at the heart of operations, and engaging with every aspect of what we do.

As part of a small team, there is a great opportunity to grow and gain more responsibility within this role. Please note, that this is not an explicitly technical role. While we will require you to be competent with using technology, we are not looking for someone with hard technical or data analysis skills, this is much more about creative thinking and problem-solving.

An example output from the Insights team is viewable here

Your Responsibilities

• Defining strategies for our clients, using the Fifty platform.
• Mastering the usage of the Fifty platform to highlight its value and output both internally and externally.
• Collaborating with the sales team, answering briefs and aiding in crafting convincing narratives for pitching
• Actively participating in pitching Fifty’s offering alongside the sales team
• Assisting the ad operations team, addressing challenges within our client base
• Meeting client requirements and needs concerning the Fifty platform
• Supporting the Marketing team in creating content using the Fifty platform
• Staying up-to-date with industry news and trends to provide additional context to our work

Your Essential Skills

• A strong understanding of marketing, with relevant experience in some form of insights, strategy, planning or marketing role.
• Analytical skills to understand and interpret data, but not necessarily hard data science skills.
• Excellent written communication skills in creating reports and presentations
• Excellent verbal communication skills to present to clients.
• Ability to work well in a team environment
• Strong analytical abilities for understanding and interpreting data
• Superior written communication skills for creating comprehensive reports and presentations
• Ability to thrive in a team environment
• Comfortable engaging directly with clients

Your Extras

• Prior experience in the digital media industry
• 2-5 years of relevant experience
• Prior experience in the digital media space
• Prior experience with Audience Insights & Research
• Prior experience writing content & copy
• Strong understanding of social media
• Great feel for culture and well-informed on current trends within various industries.
  

Our Benefits

At Fifty we...

...Recharge.

• 25 annual leave days + bank holidays
• Increased annual leave the longer you've worked with us
• Office closure over Christmas

...Give Back.

• Paid volunteer leave
• Matched giving for a fundraising cause

...Support.

• Contributory pension scheme based on level of seniority
• Generous and inclusive parental leave and sick pay policies
• Individual Learning & Development budgets
• A Mac laptop
• £100 personal budget for your home working station + a new monitor
• Mobile phone contract contributions
• Cycle to work scheme

...Socialise.

• Fifty Thursdays - monthly breakfasts and an early finish with games and drinks
• Company-wide quarterly socials

Work-Life Balance at Fifty

Flexibility

• Flexible working arrangements
• Work abroad options
• Dog friendly office

Wellbeing

• Access to free counselling through our Employee Assistance Programme
• Three 'Duvet Days' in addition to annual leave
• Private healthcare
• Discounts on gym memberships and spa retreats

For more insight into Fifty culture and office life, you can find us on Instagram.

Our Diversity and Inclusion Commitment

At its core, Fifty aims to understand humans better – but this mission doesn’t stop with our technology, it feeds into our internal ethos too. Our belief in the power of human connection has helped us build a workplace where everyone can thrive and succeed. We know that the best work happens when we bring diverse and innovative minds together to work towards a common goal. So if you want to join team Fifty, we can’t wait to hear from you! You can find out more about our commitment to Diversity and Inclusion here.

If you come from a marginalised or underrepresented group, we urge you to apply. We believe that diversity is key to building a strong and innovative team, and we want to ensure that all voices are heard and valued. If you are hesitant to apply because you don't feel you meet every single job requirement, we want to reassure you that we encourage all qualified candidates to apply. We believe that your unique perspective and experiences can bring invaluable insights to our team, and we are committed to providing a supportive and inclusive work environment where everyone can thrive.

If you require additional support, or reasonable adjustments or would just like an informal chat about the recruitment process, please reach out to our Senior People Executive at ola@fifty.io

For the first stage in our recruitment process, your application documents will be anonymised. We therefore ask that you do not include your name or any other identifiable information in the written sections of the application.

Your Salary

£30,000 - £35,000 + company-wide bonus

Our Logistics

Our process consists of:

1. 30 minute meeting with our Senior People Executive to bring your CV to life and give you an insight into working at Fifty
2. 1 hour video meeting with the hiring team who will ask and answer role specific questions
3. Task based interview focusing on your experiences
4. Face-to-face values based interview with one of our directors and our Senior People Executive

We are able to let you know if you are invited to an interview or not. However, we do receive a lot of applications and as a small team we are sometimes unable to give individual feedback on each application.