Vice President, Web Capabilities and Governance

Job Description

We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.

ABOUT DIGITAL EXPERIENCES

The Digital Experience mission is to multiply the brand relationship and product value for SAP by creating connected, personalized experiences across the entire customer lifecycle. Focused on the intersection of user advocacy and business advocacy, the DX team delivers premium web experiences across SAP’s digital marketing ecosystem of websites. As digital natives, we operate with an agile, fail-fast, fix-fast mentality enabling us to test, iterate and optimize for highest performance. We are equal parts designers, marketers, and technologists which allows us to solve for complex experience problems.

In support of our solutions and audiences along the end-to-end digital journey continuum we harness the power of research, strategy formulation, requirements definition, UX, interactive design and innovation in support of SAP’s AI transformation journey. The team is also responsible for SAP’s corporate digital design system used by digital teams spanning marketing, sales, service and support.

MINDSET

• You thrive creating order out of chaos. The DX team knows how to sift through information and opinions to derive experiences and customer journeys that drive impact.
• Your approach to decision-making is outcome-oriented. The DX team doesn’t just derive solutions because someone asks for them, we prioritize and engineer solutions that improve the customer experience and are based on levers that we know will be a catalyst in SAP’s AI transformation journey.​
• You execute. The DX team has a hands-on culture and this is a hands on leadership role.
• You are inclusive and rally others around our cause. DX operates in a matrixed organization. We cannot get things done by ourselves and value wide and open feedback.

Role Overview

The head of the Web Capability and Governance team will lead a team of digital business product managers and guide them to articulate and build transformative customer and partner experiences across our owned & operated websites (sap.com, content hubs, registration, sap store, events). In addition, through standards and governance the leader will establish the team as a trusted partner who helps transform digital experiences across websites owned by other teams in the company in a way that creates a coherent journey for our customers and partners.

The VP will lead the content management system (AEM) move to the cloud with a transformational mindset, rethinking existing ways of working in a way that allows the larger marketing organization to scale their impact without scaling their efforts or investment.

Through the delivery of capabilities used across digital experiences, the leader will increase the volume of marketing sourced opportunities originating from SAP marketing websites.

Key Responsibilities

• Lead, coach, and develop a team of digital business product managers.

• Serve as the ultimate owner of the web business roadmap and business decision maker for quarterly planning in conjunction with our IT partners.

• Deliver the business strategy, including business requirements, across our AEM Cloud implementation including areas such as: publishing, tagging, headless content, merchandising, forms, authentication and 3rd party integrations.

• In conjunction with IT, ensure the SAP digital ecosystem is effectively governed by creating, maintaining and enforcing standards that apply to all websites, including those not directly managed by Digital Experiences teams.

• Partner with R&D and AI team to deliver a viewpoint on internal AI web capabilities needed to transform the way the DX organization operates.

• Establish and maintain operating rhythms, standards and processes required to build and deliver capabilities to the DX organization

• Ensure teams across Global marketing are enabled on new or changed capabilities through effective change management.

• Hold the team accountable for experience quality, conversion performance, and business impact of capabilities.

• Serve as a leadership interface for digital capabilities with Digital Growth Marketing, and Experience Design, Experience Management and Corporate Process and Technology leaders.

SKILLS AND EXPERIENCE

Required:

• 10+ years of experience working on content management system driven website
• Experience going through 2 or more content management system migrations
• 5+ years of people management experience in a digital environment
• 5+ years in a product management role

Desired:

• Product management experience in content management systems
• Content management system implementations at other B2B companies
• Content management system implementations at media companies
• Experience working on cloud transformation projects
• Previous experience with Adobe products, in particular AEM

Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.

Compensation Range Transparency: SAP believes the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAP’s commitment to pay equity. SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted combined range for this position is 254400 - 572000(USD) USD. The actual amount to be offered to the successful candidate will be within that range, dependent upon the key aspects of each case which may include education, skills, experience, scope of the role, location, etc. as determined through the selection process. Any SAP variable incentive includes a targeted dollar amount and any actual payout amount is dependent on company and personal performance. Please reference this link for a summary of SAP benefits and eligibility requirements: SAP North America Benefits.

We are ethical and compliant
Our leadership credo: Do what’s right. Make SAP better for generations to come. We believe that great leadership extends far beyond the mere pursuit of business goals. We value and foster leadership that is driven with purpose and integrity. Our leaders are role models who uphold SAP’s values and shape SAP’s culture of integrity, by demonstrating and championing ethical and compliant behavior towards all stakeholders.

AI Usage in the Recruitment Process

For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process.

Please note that any violation of these guidelines may result in disqualification from the hiring process.

Requisition ID: 447874 | Work Area: Marketing | Expected Travel: 0 - 30% | Career Status: Executive | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid

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