Social Content Creator

Job Description

About Motorway

Motorway is the UK’s fastest-growing used car marketplace – our award winning, online-only platform connects private car sellers with over 7,500 verified dealers nationwide, who compete to offer the best price. Founded in 2017, our technology makes the process refreshingly easy, earning us an 'Excellent' Trustpilot rating with over 70,000 reviews. We're not just building a platform; we're changing how people sell cars.

Backed by leading investors like Index Ventures and ICONIQ Growth, and following a successful $190 million funding round, we're on a mission to transform the used car market.

Following a transformative 2025 with our recent brand refresh and the launch of our new creative platform ‘It’s not magic. It’s Motorway’, we are seeking a talented Social Media Executive & Content Creator to play a vital role in developing our social narrative and taking it to new audiences.

In this role, you’ll be instrumental in shaping our social media presence by generating innovative content ideas and producing thumb-stopping content on a daily basis. You’ll leverage your strong knowledge of social media trends, fluency in memes and trending sounds to plan content, execute reactive ideas quickly and build a consistent, always-on brand presence.

You’ll join our growing Content and Social team - reporting to the Senior Social Media Manager and collaborating closely with the Head of Creative and creative teams to generate fresh ideas, and platform-optimised content that positions Motorway as the go-to-platform for car ownership and selling.

The right candidate is a highly organised and creative individual with a portfolio of high performing social content. If you live and breathe social media, thrive in a creative environment and know how to captivate an audience, then this might be the role for you!

What You’ll Do

• Plan, script, shoot and produce high-quality social media content (both video and static) that’s platform ready.

• Constantly pitch fresh, engaging social-first ideas that align with our social strategy and content pillars.

• Develop repeatable formats and content franchises that unpack our proposition and deliver key and consistent takeaways.

• Work closely with the Senior Social Media Manager to maintain and execute Motorway’s proactive publishing schedule.

• Develop reactive content, responding to real-time conversations and cultural moments.

• Support community management efforts to generate and leverage engagement opportunities.

• Stay ahead of social media trends, platform updates and cultural conversations to ensure our content remains innovative and relevant.

• Analyse social media performance, supporting regular reporting on key metrics (reach, engagement etc.) and use data-driven insights to constantly experiment and adapt.

• Collaborate on multi-channel organic campaigns with external agencies where required.

What We’re Looking For

• Experience in creating video and graphic content (brand, agency or creator background) - we’ll be looking to see a portfolio that showcases your work.

• Strong video production and editing skills (experience with tools like Adobe Premiere Pro, CapCut, After Effects or similar) and in-app creator tools.

• Proficiency with design tools such as Adobe Photoshop, Illustrator, Canva or Figma.

• Understanding of social-first design principles, including optimising content for different formats and platforms.

• A natural storyteller with a strong understanding of social media trends, audience behaviour and best practices.

• Excellent copywriting and script-writing skills.

• Strong attention to detail and a commitment to delivering quality work.

• Confidence in front of the camera and involving others in content creation.

• Comfortable with presenting work to key stakeholders.

• Ability to create motion graphics (GIFs, animated social posts) is a plus.

Here is the interview process for this role:

First Stage - Initial Screen with Senior Social Media Manager (30 mins)
Second Stage - Interview Head of Creative (60 minutes)
Final Loop:
Task presentation with Senior Social Media Manager and Brand Marketing Manager (60 mins)
Culture fit interview with Director of Brand (30 mins)

This role will close on 14th April.