Sr Manager, DX Product Experience Management

Job Description:

We are looking for an experienced and forward-thinking Senior Manager, Product Experiences Management to lead the strategy, development, and optimization of our product content ecosystem—powered by platforms like Salsify—to drive consistent, engaging, and conversion-ready product experiences across all digital shelves.

As part of the Digital Experiences team within Mars Global Services Digital Technologies Organization, this role plays a pivotal part in modernizing how our brands connect with consumers by enabling intelligent, scalable, and automated content management practices. The ideal candidate will blend deep Salsify platform knowledge, stakeholder collaboration, agile execution, and a passion for AI-powered innovation to future-proof how product information is managed and delivered globally.

What are we looking for?

• Extensive experience with similar global corporations implementing PXM capabilities and services in a matrixed setup.

• Proven track record of getting things done in a matrixed organization and influencing without authority, working across multiple levels of an organization.

• Excellent analytical and problem-solving skills, with the ability to think strategically about digital shelf dynamics in CPG and translate business requirements into a comprehensible portfolio and actionable architectural designs/patterns.

• Deep understanding of business drivers/processes and ability to relate segment priorities to associated technologies.

• Technology-forward thinker passionate about how GenAI, automation, and predictive insights can reinvent how CPG product content is managed and delivered.

• Strong collaboration skills, partnering with segments' representatives, external technology vendors, and suppliers.

• Strong storytelling and communication skills.

• Strong growth mindset for self and team encouraging a culture of continuous learning and skill development.

• People Leader: experience leading and engaging line managers and individual contributors across cultures, geographies, and functions.

What will be your key responsibilities?

Leadership & Strategy

• Define and own the global strategy and roadmap for Product Experience Management, aligning with enterprise digital, data, and GenAI ambitions.

• Drive platform scalability and innovation to support omnichannel CPG product storytelling—from retail.com to DTC and emerging channels.

• Evangelize the use of GenAI and automation to enhance product content creation, enrichment, and personalization.

Stakeholder Engagement

• Collaborate closely with Marketing, Digital Commerce, R&D, Supply, and IT to ensure platform capabilities meet the evolving needs of both internal teams and end consumers.

• Serve as the primary point of contact for global stakeholders across segments and the enterprise to ensure alignment, prioritization, and adoption across markets and brands.

• Lead platform governance and steering forums to ensure standards, compliance, and best practices.

Platform Development & Innovation

• Manage the implementation and evolution of platforms like Salsify, integrating with other PIM, DAM, Master Data, Legal Text, and digital commerce systems.

• Identify and pilot emerging technologies (e.g., AI-generated content, digital shelf analytics, automated syndication) to enhance performance and efficiency.

• Build scalable playbooks, templates, and capabilities that drive agility and reusability across the portfolio.

Process Mapping & Change Management

• Lead end-to-end process design and optimization for the product content lifecycle—from content creation to channel-specific syndication.

• Drive change management and training efforts to embed new capabilities and AI workflows into business-as-usual processes.

Agile Methodology Execution

• Operate with a product mindset, running agile sprints to deliver incremental platform enhancements.

• Foster a test-and-learn culture and implement metrics (velocity, adoption, data quality, etc.) to drive continuous improvement.

People Leadership

• Lead, engage, maximize performance, and inspire in accordance with Mars' five principles and Associate Concept across a diverse team of digital technology leads.

• Foster a culture of innovation, collaboration, psychological safety, and continuous improvement within the team.

• Coach and develop talent, building the next generation of platform leaders and experts.

Collaboration with Other Technology Teams

• Work in close partnership with Mars Enterprise teams and technology counterparts, including Data, Integration, Cloud, InfoSec, and Infrastructure Operations.

• Align platform capabilities with segment and enterprise requirements across Digital, Legal, Data Privacy, and other enabling functions to ensure secure and compliant delivery.

What You’ll Need to Succeed?

• Skills: Action Planning, Agile Delivery, AI and Innovation, Business Process Mapping, Change Management, Content Syndication, Data Collection and Analysis, Digital Shelf Optimization, Growth Mindset, IT Data Management, Metadata and Taxonomy Design, Platform Strategy, Product Development, Review and Reporting, Stakeholder Engagement, Verbal and Written Communication

• Competencies: Cultivates Innovation, Customer Focus, Decision Quality, Drives Results, Ensures Accountability, Manages Ambiguity, Manages Complexity, Optimizes Work Processes, Plans and Aligns, Strategic Mindset, Tech Savvy, Collaborates Effectively, Builds Effective Teams, Develops Talent, Instills Trust

What can you expect from Mars?

• Work with diverse and talented Associates, all guided by the Five Principles.

• Join a purpose driven company, where we’re striving to build the world we want tomorrow, today.

• Best-in-class learning and development support from day one, including access to our in-house Mars University.

• An industry competitive salary and benefits package, including company bonus.

#TBDDT

Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability, it is available upon request. The company is pleased to provide such assistance, and no applicant will be penalized as a result of such a request.