Insight Analyst

Job Description

Impression Digital

Impression is a multi-award winning, high growth digital marketing agency based in Nottingham, London and Manchester.

Everything we do is underpinned by awesome people, collaborating in an industry-leading creative and inclusive environment.

Our agency wouldn’t be what it is today without our incredible people. Our diverse team encompasses expertise across the digital landscape which enables us to accelerate change and results, driving business growth faster. Our collaborative, creative and inclusive culture helps build our reputation as a leading digital employer and we are committed to nurturing and developing people to their full potential.

Recognising that we are a part of something much bigger, we’re on a mission to use business as a force for good. We’re actively committed to creating a positive impact for our people, planet and community.

Are you at the beginning of your career and looking to get started in a career in Digital Marketing? Do you love data and working out what it means? We are looking for an Insight Analyst to support the Strategy team by generating compelling insights that our clients care about.

The Role

Responsibilities

• Pull third party data from a range of different insight tools, to create actionable insights which will inform strategic decisions
• Pull first party data from GA and channel platforms, to create actionable insights which will inform strategic decisions
• To work closely with team members to understand our clients business needs and to know which data points to look at for answers
• Work closely with other departments (Paid Media, SEO, Digital PR) to build an understanding of how they work together
• Generate concise and insightful reports focusing on the clients need
• Visualise data in the appropriate format
• Shadow and supporting senior members of the team on client work and presentations
• Keeping up to date with latest industry trends and research
• Contribute to the department’s marketing plans

Who are you?

• You’re an excellent communicator, both verbally and written
• You’re inquisitive, like to ask questions, and are always looking to learn
• You manage your time well and know how to prioritise
• You are able to distil and translate data into actionable insights
• You enjoy working with numbers and using them to tell a story
• You have data analysis, manipulation & visualisation skills
• You’ve got strong attention to detail and like to be thorough
• You work best within a team, and get joy from helping others
• You have a passion and enthusiasm for digital marketing, and an ambition to have a career in it

Desirable experience

• Any marketing-related experience is beneficial
• Extensive research into digital marketing and a curiosity to learn more
• Evidence of proactively seeking digital training (e.g. Google Digital Garage)
• A demonstration of passion in a subject, topic or activity outside of degree study
• Any relevant accreditations or study
• A demonstration of keeping up to date with industry changes (e.g. reading relevant industry blogs or attending events)


Please note, this role's start date will be September 2024
SALARY: £22,400

Please note, this is a hybrid role. We encourage employees at this level to capitalise on the benefits of in person time with their teams, so we will only hire candidates no more than 25 miles away from our office.

What makes us different

We are proud to be listed on the “Flexa 100” Most Flexible Companies to work for and to be officially recognised as a Great Place to Work®. Alongside our amazing culture, here's what else makes us standout as a great employer:

• Competitive salary – verified by an external salary benchmarking company £22,400
  
• Flexible, hybrid working options - as per ways of working charter
  
• 4.5 day working week
  
• Private medical insurance with access to EAP
  
• Impression funded specialist therapy sessions, up to 6 sessions where Impression funds 50% of the cost
  
• Enhanced sick pay - eight weeks full pay, eight weeks half pay in a twelve month period
  
• Access to impression funded sessions with OpenUp, a virtual therapy platform in 30 languages for yourself and up to three members of your family
  
• Enhanced parental leave
  
• 28 days annual leave, plus bank holiday
  
• Life leave – when something unexpected happens in your life and you need some paid leave

• Pregnancy loss and parental bereavement leave
  
• Compassionate leave
  
• Eye-care vouchers
  
• Opportunity to save on and spread the cost of new tech through Techscheme
  
• Travel to work scheme
  
• Railcard salary sacrifice scheme
  
• Budget for books, tools and software
  
• A full social calendar with a budget per person and 1 social event per month
  
• Summer and Christmas party (off-site)
  
• Chance to attend national and international conferences
  
• Top Apple equipment to use at work
  
• Savings on bikes and accessories through Cyclescheme
  
• Contributory pension scheme
  
• The usual agency stuff – office dogs, drinks fridge, ping pong and foosball, tea and coffee and office snacks

Diversity, Equity & Inclusion

We're listening and we're learning.

We’re committed to embracing diversity and promoting equal opportunities, both within our teams and through the services we provide. But we know we still have work to do. Improving fairness – in our agency and our industry – is something we’re passionate about, and we’re committed to having the conversations, making the changes and helping other businesses to do the same.

We pledge to promote equal opportunities and, as per the Equality Act 2010, will not tolerate discrimination on the grounds of: gender, gender identity, marital status, sexual orientation, race, colour, nationality, religion, age, disability, caring responsibilities or beliefs. We’ll also make every effort to represent different genders, ethnicities, socio-economic backgrounds and sexualities at the events, panels and discussions we run.

Agencies

Strictly no recruitment agencies