TUI Group • Luton, United Kingdom

Digital Performance Marketing Executive

Employment type:  Full time

3–4 days/week at home

A little flex time

Job Description

As part of our Digital Marketing Planning & Trading team, you’ll be working right at the heart of our business – supported with taking on real responsibilities, and the chance to work on exciting projects. You’ll gain a unique insight into our exciting and dynamic industry, with exposure to many other business areas and colleagues.

No matter where holiday-lovers are on the web, we want them to be able to find TUI. Our digital marketing team creates innovative and inspiring digital campaigns to increase online sales of our TUI brands and products. Using key digital marketing channels such as paid search, social marketing, video, display and affiliates marketing, we run campaigns with the likes of Google, YouTube, Facebook, MailOnline, and Mediacom.

You’ll play a key role in our digital marketing team by assisting with the processes behind how we spend our digital marketing budget, real time improvement of digital marketing activity and communicating with colleagues about what we do. This role is focussed on how digital marketing drives business and commercial success. Being comfortable working with data as well as communicating clearly with others is vital for this role.

This could be an ideal opportunity for someone who is agency based and looking for their first client-side role or someone who enjoys working with data as well as collaborating with teams and is interested in the world of digital marketing.

We believe that work is something you do not somewhere you go, therefore we are pleased to offer a flexible working model for this role. This role can be based predominantly remotely with our office location being Luton, the successful candidate will join the team to collaborate at least 1 day a week. Closing date for applications will be Monday 15th April.


  • Support the Planning and Trading team, utilising excellent communication skills to act as a bridge between the Digital Marketing team and the rest of the business.
  • Get to know other teams such as digital marketing channel specialists (e.g. Paid Search team, Social Media team etc), analysts, creatives & designers, commercial and finance teams, working alongside them and building strong relationships.
  • Assist with reviewing how we spend our digital marketing budget, support with planning across different types of digital marketing media and create reports on how it helps us achieve our business goals.
  • Use data and insights to analyse digital marketing performance and provide ideas on how to improve.
  • Keep a close eye on the travel market, producing market reviews and digital marketing performance reports, developing storytelling techniques to present back to colleagues across the business.
  • Support with commercial alignment via the collation of promotions, offers and creative requirements.
  • Carry out operational tasks to help with correct set up of marketing plans, performance trackers, market monitoring, media planning, creative auditing and reporting, looking out for time and cost saving opportunities in how we work.
  • Assist the team on strategic projects and tasks to support all TUI product areas.
  • Keep up to date on digital marketing activity across the team to cover team leave as required.


  • Comfortable working with data, taking an analytical approach to solving problems
  • Basic Excel and PowerPoint skills with the ability to produce graphs, basic data analysis and presentations.
  • Quick to learn in an evolving industry
  • Able to break down detailed information into clear recommendations and communicate it easily
  • Thrives in a collaborative team environment and able to build strong relationships
  • Comfortable in presenting to groups
  • Results driven and commercially aware
  • Excellent attention to detail
  • Ability to stay organised and prioritise in a fast paced but exciting environment
  • An understanding of the role of digital marketing in driving business success
  • A passion for marketing, as well an interest in the travel industry
  • Able to travel to Luton based office at least one day per week


  • Fantastic holiday benefits including discounts, special offers and the ability to purchase additional ‘TUI time off’
  • Health and Wellbeing support in five key areas – Financial, Health, Social, Community and Career
  • Discretionary Bonus Scheme
  • Excellent rates with foreign exchange
  • Pension scheme and life assurance.

We want to be the best-loved holiday company not only for our customers, but for our colleagues too. That’s why we offer a variety of benefits that go above and beyond a competitive salary, so we can help you to live your best life happily at TUI. Click here to find out more.

​​We love to see your uniqueness shine through and inspire the future of travel.​ If you would like to read more about what Diversity & Inclusion means to us simply visit Our DNA

If you require any further information regarding this opportunity, please email careers@tui.co.uk

We really value your interest in TUI and will be back in touch with you shortly after the application closing date.

Company benefits

Travel credit – All benefits vary by location and job role, we'd be happy to chat to you about this in more detail
Work from anywhere scheme – TUI WORKWIDE means colleagues can work from abroad for up to 30 working days a year
Employee discounts
Flexible working week
Bank holiday swaps
Time off in-lieu
Religious celebration leave
Buy or sell annual leave
Health insurance
Gym membership
Open to part time work for some roles
Mental health platform access
Enhanced maternity leave
Shared parental leave
Pregnancy loss leave
Enhanced paternity leave
Compassionate leave
Cinema discounts
Season ticket loan
Travel insurance
Cycle to work scheme
In office catering
Commuter loan
Annual pay rises
Annual bonus
Life assurance
Salary sacrifice
Matched pension contribution
In office workout classes
Teambuilding days
Employee assistance programme
Charity donation scheme
Enhanced sick pay
Share options
Faith rooms
Volunteer days
Lunch and learns
L&D budget
Personal development days
Mental health days
Employees are very happy with their working location freedom
Employees are largely happy with the flexibility in the hours they work
Employees are largely happy with the benefits their company offers
Work-life balance
Employees feel that they can switch off quite easily from work
Role modelling
Employees feel that most people work flexibly
Employees feel they have complete autonomy over getting their work done

Additional employee ratings
(these do not contribute to the FlexScore®)

Employees feel that the diversity is good and there are continued efforts to improve it
Employees feel that the culture supports equity and inclusivity well
Employees enjoy the working environment
Employees feel quite excited about the company mission
Employees feel that their salary is fair and in line with the market average

Working at TUI Group

Company employees

60,000 globally

Gender diversity (male:female)


Office locations

Austria, Belgium, Brazil, Canada, China, Denmark, Finland, France, Germany, India, Ireland, Mexico, The Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland, United Kingdom, USA

Hiring Countries

Dominican Republic
United Kingdom

Awards & Achievements

Most flexible companies

Most flexible companies

Flexa100 2024

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