Senior Business Development Manager

Locations: Manchester, Birmingham

Flexible Working: BT have moved to a hybrid working model - you can work from home 2 days per week. This means you’ll be at your contractual location 3 days a week.

About the role

In Sales and Commercial, we’re building one of the biggest and best sales teams in the country. We’ve got big ambitions to develop a team that has the right ability and will to win. Central to our ambitions are;

• Using our unparalleled expertise to bring first class solutions to market and offer a compelling value proposition to our customers that’s unmatched by our competitors
• Developing a highly skilled, highly efficient sales powerhouse through competitive pricing, an optimised channel model and best in class tools
• Relentless pursuit of a high-performance culture founded on clear career progression and the drive and determination to become the UK’s best sales force

At BT, we're committed to growing our market share and strengthening our position with corporate customers across the private sector. As a Senior Business Development Manager, you will play a pivotal role in identifying, shaping and securing new business opportunities within the Retail and Business Services sector.

Working as part of a specialist team, you will focus on acquiring new customers and increasing share of wallet within existing accounts where BT has low market penetration. This is a highly strategic and customer-facing role, requiring a commercially astute and tenacious individual who can create opportunities where none currently exist, build senior-level relationships and influence complex buying decisions.

You'll be responsible for developing a robust pipeline of opportunities across the BT portfolio, using market insight, customer understanding and consultative selling techniques to drive long-term revenue growth.

What you’ll be doing

• Identify, qualify and develop new business opportunities within Retail and Business Services accounts, driving new revenue and increasing BT's share of wallet.
• Build and maintain influential relationships with senior stakeholders, decision-makers and buying communities to create and accelerate sales opportunities.
• Use market intelligence, customer insight and competitor analysis to shape a robust pipeline of acquisition opportunities across the BT portfolio.
• Develop and execute strategic sales plans, leveraging consultative and value-based selling methodologies to progress opportunities from identification through qualification.
• Collaborate with Account Managers, Marketing and wider virtual teams to refine value propositions, create customer engagement strategies and maximise commercial outcomes.
• Act as a trusted BT ambassador, delivering exceptional customer experiences and driving revenue growth through effective influencing, negotiation and sales rigour.

Essential Skills / Experience

• Market segmentation & intelligence, to guide pipeline development and targeting
• Customer relationship skills to identify and develop new acquisition opportunities
• Commercial acumen, required to qualify opportunities
• Stakeholder mapping, focus on identifying new contacts, influencers and decision makers
• Expertise in value-based and consultative selling
• Ability to recommend and shape a robust pipeline based on market intelligence, segmentation, and whitespace analysis
• Understands stakeholder motivations and can tailor communications accordingly
• Track record of winning major acquisition business with corporate customers

Desirable Skills / Experience

• Capable of assessing cost-of-sale, win probability, and required resources to advise go/no-go decisions
• Works closely with base management and marketing to ensure pipeline aligns with commercial goals
• Comfortable navigating long-cycle, high-value sales processes.
• Anticipates commercial hurdles and works proactively with account and commercial teams to address them
• Preferably from Telco/ICT or technology sales; experience across verticals is valuable
• Has experience in gaining access and building new relationships at executive level
• Experience working in the retail vertical

Our Package

Tailored benefits make a real difference. That’s why we offer a comprehensive range to support your growth, wellbeing, and everyday life. You can design the package to suit you and your lifestyle. Your core benefits include:

• On-target-commission
• Health Care
• Car Allowance
• BT Pension scheme, minimum 5% Employee contribution, BT contribution 10%
• From January 2025, equal family leave: receive 18 weeks at full pay, 8 weeks at half pay and 26 weeks at the statutory rate. It’s for all parents, no matter how your family is made up.
• Enhanced women’s health support: including help with menopause symptoms, cancer screenings, period care and more.
• 25 days annual leave (not including bank holidays), increasing with service
• 24/7 private virtual GP appointments for UK colleagues
• 2 weeks carer’s leave
• World-class training and development opportunities
• Option to join BT Shares Saving schemes

About us:

Join us at a pivotal moment for BT Business. We are executing a multi-year transformation to restore growth, modernise at scale and unlock new markets beyond connectivity. Our ambition is clear – return to sustainable revenue and EBITDA growth, strengthen our market position, and deliver meaningful shareholder value through disciplined execution and bold reinvention.

We are fundamentally reshaping the business – simplifying our portfolio, digitising our customer experience and building market-leading capability across cyber, AI and managed services, all powered by the UK’s leading fixed and mobile networks. This is a shift from a legacy connectivity provider to a modern, solutions-led, AI-first business that can truly differentiate in a competitive and fast-moving market.

With execution momentum building and a clear path to growth, the opportunity now is to scale what works, accelerate performance and fully realise our potential. This is about delivering against ambitious financial outcomes while transforming how we operate – creating a business that is simpler, faster, more innovative and easier to do business with.

If you want to be part of the team shaping the turnaround of a multi-billion-pound business – and building a stronger, more competitive BT for the future – this is your moment.