Marketing Specialist

Job Description

Join Us

At Vodafone, we’re not just shaping the future of connectivity for our customers – we’re shaping the future for everyone who joins our team. When you work with us, you’re part of a global mission to connect people, solve complex challenges, and create a sustainable and more inclusive world. If you want to grow your career whilst finding the perfect balance between work and life, Vodafone offers the opportunities to help you belong and make a real impact.

We are at a very exciting time at the Handsets & Beyond Connectivity Squads, Marketing Tribe – Chapter Pricing. Vodafone wants to be the preferred destination for devices and we want to meet all our clients’ technological needs, with a strong portfolio, competitive prices and the best customer experience. We want our clients to feel truly special and stay with us for a very long time.

For that, we are now growing into new categories and ecosystems, such as TVs, Gaming and others and we are looking for someone to join us and help us explore this new opportunity, as well as develop and grow established categories such as Accessories, Smartwatches and Audio Headsets.

This person will work together with other team members on defining the strategy of the overall Accessories and New categories offer, including portfolio management and commercial offer definition. It’s expected that the Marketing Manager will work closely with several senior stakeholders in a cross-functional team, with a flexible and open-minded mindset. We expect you to feel comfortable in a fast-paced and highly competitive environment, enjoy and promote open collaboration inside the team and be prepared to handle challenging situations.

What you’ll do

• Choose the correct portfolio of TVs, Gaming, Smartwatches, Audio, Accessories and other new categories between a wide range of possible choices among multiple suppliers.
• Define and implement the overall pricing strategy of the portfolio and correct positioning of the several SKUs.
• Correct alignment with essential internal stakeholders such as Retail, Logistics, Procurement, Digital and Support teams, guaranteeing correct flows of portfolio implementation.
• Propose and implement new GTM campaigns with focus on new customers’ acquisition.
• Monitor business indicators and seek continuous improvement.
• Monitor market trends to collect data/insights to consider on proposals.
• Define business rules and operational procedures for different channels (stores, online, call center assistants).
• Run with Go-To-Market team several ATL/BTL media campaigns.

Who you are

• Master’s degree preferably in Management, Economics or Marketing.
• Good analytical, strategic and critical thinking skills.
• Results-oriented and with a high sense of responsibility, planning and autonomy.
• Sharp problem-solving skills with an entrepreneurial mindset.
• Customer-centricity focus.
• Good communication skills.
• Ability to work collaboratively with team (using Agile methodologies) and capacity to manage multidisciplinary project teams.
• Knowledge of the Telco business and market, namely products and services provided by Vodafone (preferred).
• Proficient in Microsoft Office tools, especially Excel and PowerPoint.
• Minimum of 3 years of proven experience in a similar role.
• English Language proficiency.

Not a perfect fit?

Worried that you don’t meet all the desired criteria exactly? At Vodafone we are passionate about empowering people and creating a workplace where everyone can thrive, whatever their personal or professional background. If you’re excited about this role but your experience doesn’t align exactly with every part of the job description, we encourage you to still apply as you may be the right candidate for this role or another opportunity.

What's in it for you

• Hybrid Work Model - Flexible hybrid work model with 8-10 in-office days per month, managed by team leaders;
• Vodafone Products and Services - Employees get a mobile phone, free communication plan, data card, and various discounts on services and products;
• Recognition - Recognition programs for innovative, creative, high-potential employees and exemplary behaviors;
• Health and Well-being - Well-being Program offers nutrition and psychological consultations, webinars, workshops, and discounts on various services and products;
• Learning - Access to Communities of Practice and a customizable digital training platform with high-quality content (namely Harvard Business Publishing, Skillsoft and Speexx);
• Local and International Mobility - Internal recruitment with local and international rotation opportunities across departments and roles.

Who we are

We are a leading international Telco, serving millions of customers. At Vodafone, we believe that connectivity is a force for good. If we use it for the things that really matter, it can improve people's lives and the world around us. Through our technology we empower people, connecting everyone regardless of who they are or where they live and we protect the planet, whilst helping our customers do the same.

Belonging at Vodafone isn't a concept; it's lived, breathed, and cultivated through everything we do. You'll be part of a global and diverse community, with many different minds, abilities, backgrounds and cultures. ;We're committed to increase diversity, ensure equal representation, and make Vodafone a place everyone feels safe, valued and included.

If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, for example, extended time or breaks in between online assessments, please refer to https://careers.vodafone.com/application-adjustments/ for guidance.

Together we can.