Marketing Assistant

Job Description

Are you a marketing whizz with eyes as sharp as a seagull? Join us as we chart a course for brand glory.

As Marketing Assistant (known internally as a Brand Marketing Executive) you’ll be a key member of our crew. A brand guardian, helping to ensure we keep to Marella Cruises’ true north and steer towards the shores of success. You’ll be sailing with the Marketing Manager, colleagues, and partner agencies as we sing shanties of consistency, distinction, and value – our guiding stars. Getting on board with a nautical pun is beneficial but by no means essential.

It’s an exciting time for Marella Cruises as the business looks strengthen its presence in the market and wider TUI business. Marella Cruises is a valued part of the TUI family, with its own distinct personality and culture. And we’re looking for talented people with a curious outlook, energetic mind-set, and can-do attitude to help bring the brand to life for customers and colleagues.

Please apply as soon as possible, as we expect a high volume of applications for this role. This may lead us to close the vacancy before the application closing date which is currently set to 2nd August.

Marella Cruises embracing hybrid ways of working. Therefore we are happy to offer flexible working arrangements for this role and the successful candidate will work a blend of office and home-working.

ABOUT THE JOB

• As Marketing Executive you’ll be responsible for the creation and maintenance of assets, guidelines, templates and toolkits, ensuring that all things Marella look and feel tip top.
• Supporting the Marketing Manager across all channels and campaigns, you’ll ensure coordination and consistency of the brand. Through post campaign analysis and reports, you’ll be monitoring the performance of all marketing activity to share with senior stakeholders, and you’ll provide governance for marketing working groups taking ownership of meetings, documentation and actions.
• You’ll be the cruise marketing go-to for channels, providing briefs and approvals where required as well as being responsible for updating brand elements for all online and offline owned channels including web, CRM, Retail Marketing, 3rd party activity, loyalty scheme, TDA, Cruise Control, Navigate, In-flight entertainment, onboard digital signage and point of sale materials, training, internal materials, shore excursions, onboard partners and more.
• From an onboard Marketing/Branding perspective you’ll manage seasonal print reviews and ordering (twice yearly) – approx 75 uniquely designed branded items, and you’ll be tasked with making sustainable changes and cost efficiencies where possible. You’ll own the creation of onboard assets, guidelines and content banks, and you’ll provide guidelines and approval to our onboard revenue partners to ensure all onboard marketing meets brand standards.
• And last but not least, you’ll be providing administrative and ad-hoc project support to the team in respect of brand partnerships and projects.
• Some out of hours’ work and overseas travel may be required on occasion for things like campaign management and shoots.

ABOUT YOU

• A good understanding of the cruise industry, or a passion to learn, with a love of travel.
• Experience of planning and delivering marketing campaigns is desirable, but not required.
• Excellent attention to detail, teamed with creative flair and an eye for design.
• Organised, responsive and able to remain focused under pressure.
• Deals well with ambiguity, flexible to respond to changing needs/priorities.
• Good communicator with strong written, verbal and presentation skills.
• Team player with the ability to build strong cross team/divisional relationships

ABOUT OUR OFFER

• Fantastic holiday benefits including discounts, special offers and the ability to purchase additional ‘TUI time off’
• Health and Wellbeing support in five key areas – Financial, Health, Social, Community and Career
• Discretionary Bonus Scheme
• Excellent rates with foreign exchange
• Pension scheme and life assurance.

We want to be the best-loved holiday company not only for our customers, but for our colleagues too. That’s why we offer a variety of benefits that go above and beyond a competitive salary, so we can help you to live your best life happily at TUI. Click here to find out more.

​​We love to see your uniqueness shine through and inspire the future of travel.​ If you would like to read more about what Diversity & Inclusion means to us simply visit Our DNA

If you require any further information regarding this opportunity, please email careers@tui.co.uk

We really value your interest in TUI and will be back in touch with you shortly after the application closing date.