Senior Digital Product Owner

Senior Digital Product Owner

• Shape the future of NFU Mutual’s Digital Customer Strategy and roadmap

• Lead and develop our Digital Product team


• Hybrid working with 80% homeworking at 20% from our Head Office in Stratford-upon-Avon

About the role

We have a fantastic opportunity for a Senior Digital Product Manager to provide strategic leadership across NFU Mutual’s growing digital product portfolio, ensuring our digital products maximise customer and business value and continue to evolve in line with our strategic ambitions.

Reporting to the Head of Digital Customer Strategy, you will lead and develop our Digital Product team and provide senior product leadership across an expanding portfolio. You will shape and oversee the Digital roadmap, ensuring priorities are driven by customer and business value, aligned to strategic outcomes and translated into clear, deliverable product plans.

This is an exciting point in NFU Mutual’s digital transformation. As established digital products transition from programme delivery into enduring BAU product ownership, our ambitions and product estate continue to grow. You will play a pivotal role in ensuring we maximise the value of what we have already delivered whilst creating the product leadership and capacity to support the next phase of transformation across areas including Claims and Commercial Customers.

Working closely with senior stakeholders across the business, you will create clarity across competing priorities, build alignment around product direction and ensure teams remain focused on delivering the outcomes that matter most. You will provide strong strategic ownership throughout the product lifecycle, balancing customer, commercial, operational and technology considerations while driving a culture of delivery, accountability and continuous improvement.

You will provide digital product expertise across the organisation, working with internal teams, strategic partners and third-party suppliers to enable effective delivery within appropriate quality, financial and regulatory expectations. You will proactively identify and resolve barriers to progress and ensure dependencies across the wider Digital portfolio are understood and effectively managed.

As a member of the Digital leadership team, you will also play an important role in developing our product management capability. You will lead, coach and motivate Product Owners, creating clear accountability and direction while raising product management standards and building the capability required as NFU Mutual’s Digital portfolio continues to expand.

This role requires a strategic and influential product leader who can bring together strategy, customer need and delivery, turn ambition into clear priorities and create the environment for teams to deliver outstanding digital experiences and measurable business value.

About you

You’ll be an experienced digital product leader with a strong customer and commercial focus, and a track record of leading products through transformation and into continuous product management.

Comfortable working at both strategic and delivery level, you’ll be able to turn business strategy and customer needs into clear product priorities and roadmaps. You’ll bring sound judgement when balancing competing demands and be confident creating clarity and alignment across complex stakeholder environments.

You’ll be a collaborative and influential leader who can bring together business, customer, technology and delivery teams. With a strong delivery mindset, you’ll know how to maintain momentum, encourage accountability and constructively challenge where needed to achieve the right outcomes.

To join our team, you will also have the following.

• Strong digital product management and leadership experience, ideally across multiple products or customer journeys.


• Experience of leading, coaching and developing Product Owners or product teams.


• Excellent senior stakeholder management, communication and influencing skills.


• Experience of shaping product strategies and roadmaps, prioritising investment and securing senior sponsorship.


• A track record of leading significant digital change from inception through delivery and into continuous improvement.

At NFU Mutual, we support an inclusive workplace and value all the differences that make us unique. We celebrate the creativity and innovation that comes from diverse perspectives and experiences and share a common vision of doing the right thing for our customers and employees.

We recognise that some candidates may experience barriers during the recruitment process. So, we encourage candidates to discuss any adjustments or accommodations they need to be the best they can be throughout our recruitment process.

We're proud to be a Disability Confident Employer, a Race at Work and Women in Finance Charter signatory and welcome applications from people of all backgrounds, regardless of age, ethnicity, disability, neurodiversity, gender, religion, marital status, sexual orientation, or socioeconomic background.

Benefits and Rewards

When you join our team, you can expect a supportive culture and an attractive range of rewards and benefits including:

• Salary – up to £75,000 depending on experience


• Annual bonus (up to 25% of salary)


• Contributory pension scheme, up to 20%, including your 8% contribution


• 28 days annual leave + bank holidays + buy/sell/save holiday trading scheme


• A Family Friendly policy that helps you balance your work and family responsibilities


• Private medical insurance + options to add family members


• Access to savings at High Street brands, travel and supermarkets


• £20 contribution to a monthly gym membership – subject to T&Cs


• Health and wellbeing plan - cashback for dentist, opticians, physio and more


• Employee Volunteering - volunteer in the community for one day each year


• Mentoring opportunities to help you grow your career


• Unlimited access to Refer a Friend £500 bonus scheme


• Life Assurance cover of 4 x salary


• Employee discounts of 15% on a range of NFU Mutual insurance policies.


• Salary sacrifice employee car scheme - subject to eligibility

Working at NFU Mutual

We’re one of the UK’s leading general insurance and financial services organisations, and for over 110 years we’ve put our customers at the heart of everything we do. Our people are just as important to us, so we’re proud to be recognised as “a great place to work”.

Our Gallup Exceptional Workplace 2026 award was not only awarded with Distinction, but it also marked us as the first UK based company to earn a Gallup Exceptional Workplace award for eleven consecutive years. We’ve also been consistently recognised by Glassdoor. We appeared in the Glassdoor Best Places to Work UK list in 2023, 2024 and 2026 — and in 2026, we were the highest ranked insurance business in the UK, highlighting our strong employee experience and the positive feedback our people share on the platform.

Additionally, we were named in the LinkedIn Top Companies 2026 list of “Best midsize employers to grow your career in the UK”, and we’ve been certified as a UK Top Employer by the Top Employers Institute in 2023, 2024, 2025 and 2026.
We offer a supportive and empowering culture where people are inspired to perform, given opportunities to grow, and recognised and rewarded for their contribution. Our people are proud to work for a company that respects them and their communities, and they trust us to be financially sustainable—so we’re successful now and in the future.