Lead high profile, multi-channel campaigns that shape the future of Financial Services marketing
Opportunity to influence strategy and drive measurable customer outcomes across a national business
Hybrid 80% homeworking and 20% from Stratford Upon Avon
At NFU Mutual, you’ll lead the planning and delivery of integrated marketing campaigns across our Financial Services proposition. Working within the Marketing and Digital function, you’ll play a key role in driving awareness, generating leads and booked appointments and supporting our wider business ambitions.
This is a 9-month fixed term opportunity where you’ll take ownership of end-to-end campaign delivery. You’ll develop data led marketing strategies, manage budgets and ensure activity is delivered on time, to quality and within regulatory standards.
You’ll collaborate with a wide range of stakeholders across channel teams, propositions and operations. You’ll also work closely with external partners to deliver creative and effective campaigns that reach customers through multiple channels
Leading a small team, you’ll provide direction and support to ensure everyone is aligned to business priorities. Alongside this, you’ll use campaign insight and performance data to continuously improve activity and maximise return on investment.
This role is based in Stratford Upon Avon with a hybrid working approach. It also offers the chance to contribute to evolving our Financial Services marketing and shaping future initiatives.
You’re an experienced marketing professional who can lead complex campaigns and deliver measurable results in a regulated environment. You bring a strong commercial mindset and are confident working across multiple stakeholders to drive successful outcomes.
To be successful in this role, you’ll also bring:
Proven experience delivering integrated marketing campaigns using the full marketing mix
Strong data driven decision-making skills, with the ability to measure performance and optimise activity
Experience working within Financial Services or General Insurance, with an understanding of regulatory requirements
Ability to manage stakeholders, suppliers and cross functional teams effectively
Experience of planning and prioritising activity, including managing budgets and resources
At NFU Mutual, we support an inclusive workplace and value all the differences that make us unique. We celebrate the creativity and innovation that comes from diverse perspectives and experiences and share a common vision of doing the right thing for our customers and employees.
We recognise that some candidates may experience barriers during the recruitment process. So, we encourage candidates to discuss any adjustments or accommodations they need to be the best they can be throughout our recruitment process.
We're proud to be a Disability Confident Employer, a Race at Work and Women in Finance Charter signatory and welcome applications from people of all backgrounds, regardless of age, ethnicity, disability, neurodiversity, gender, religion, marital status, sexual orientation, or socioeconomic background.
Salary £65,000 - £80,000
Annual bonus (up to 25% of salary)
Contributory pension scheme, up to 20%, including your 8% contribution
28 days annual leave + bank holidays + buy/sell/save holiday trading scheme
A Family Friendly policy that helps you balance your work and family responsibilities
Private medical insurance + options to add family members
Access to savings at High Street brands, travel and supermarkets
£20 contribution to a monthly gym membership – subject to T&Cs
Health and wellbeing plan - cashback for dentist, opticians, physio and more
Employee Volunteering - volunteer in the community for one day each year
Mentoring opportunities to help you grow your career
Unlimited access to Refer a Friend £500 bonus scheme
Life Assurance cover of 4 x salary
Employee discounts of 15% on a range of NFU Mutual insurance policies.
Salary sacrifice employee car scheme - subject to eligibility
We’re one of the UK’s leading general insurance and financial services organisations, and for over 110 years we’ve put our customers at the heart of everything we do. Our people are just as important to us, so we’re proud to be recognised as “a great place to work”.
Our Gallup Exceptional Workplace 2026 award was not only awarded with Distinction, but it also marked us as the first UK based company to earn a Gallup Exceptional Workplace award for eleven consecutive years. We’ve also been consistently recognised by Glassdoor. We appeared in the Glassdoor Best Places to Work UK list in 2023, 2024 and 2026 — and in 2026, we were the highest ranked insurance business in the UK, highlighting our strong employee experience and the positive feedback our people share on the platform.
Additionally, we were named in the LinkedIn Top Companies 2026 list of “Best midsize employers to grow your career in the UK”, and we’ve been certified as a UK Top Employer by the Top Employers Institute in 2023, 2024, 2025 and 2026.
We offer a supportive and empowering culture where people are inspired to perform, given opportunities to grow, and recognised and rewarded for their contribution. Our people are proud to work for a company that respects them and their communities, and they trust us to be financially sustainable—so we’re successful now and in the future.
