SAP iXp Intern - Marketing Analytics, Data & AI

We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.

What you’ll build:

The SAP Internship Experience Program is SAP’s global, strategic, paid internship program that provides university students with opportunities to find purpose in their careers. This is more than an internship — it’s the foundation for a career built on connection, creativity, and impact.

Position title: SAP iXp Intern – SAP iXp Intern - Marketing Analytics, Data & AI

Location: São Paulo, SP, Brazil (hybrid)

* Please add your resume in English

About the Role

At SAP, Marketing is increasingly driven by data, technology, and Artificial Intelligence. We are looking for a curious, analytical, and technology-oriented intern to join our Marketing team and help transform data into business insights that drive strategic decisions.

This internship is designed for students passionate about analytics, automation, dashboards, AI, and solving business challenges through data. You will work alongside experienced marketing professionals, supporting initiatives that improve campaign performance, customer engagement, pipeline generation, and operational efficiency.

If you enjoy working with data, exploring new technologies, and using AI to solve real business problems, we'd love to hear from you.

What You'll Do

• Collect, consolidate, clean, and analyze marketing data from multiple sources, including CRM, event platforms, marketing automation tools, Excel, and corporate systems.
• Build and maintain interactive dashboards and executive reports using Power BI, Excel, or similar Business Intelligence tools.
• Develop automated reporting processes to improve productivity and reduce manual work.
• Support marketing performance analysis, including campaign effectiveness, pipeline generation, customer engagement, and event performance.
• Identify trends, patterns, and actionable insights that support business decision-making.
• Leverage Generative AI tools such as Microsoft Copilot, ChatGPT, and other AI technologies to improve analysis, content generation, research, and operational efficiency.
• Assist in developing AI-enabled solutions that automate repetitive marketing tasks and enhance team productivity.
• Collaborate with Marketing, Sales, Business Operations, Digital, IT, and Analytics teams on cross-functional initiatives.
• Support data quality, governance, documentation, and continuous process improvement.

What you bring:

• Current enrollment in a Bachelor’s program in Data Science, Information Systems, Computer Science, Software/Computer Engineering, Artificial Intelligence, Business/Data Analytics, Statistics, or Applied Mathematics
  • Students from other disciplines with strong analytical skills and a passion for technology are welcome
  • Expected graduation within ~24 months
• Advanced professional English; Portuguese required; Spanish is a plus
• Clear written and verbal communication, with emotional intelligence and cultural awareness to engage stakeholders effectively
• Curious, agile, and proactive mindset; resilient in fast-paced environments and results-oriented
• Analytical, structured, and process-oriented thinking; strong organization, attention to detail, and commitment to deadlines and quality
• Ability to collaborate in teams and work independently; comfortable managing multiple priorities
• Commitment to continuous learning and professional development
• Proficiency in Microsoft Office, with emphasis on Excel (plus PowerPoint, Outlook, etc.)
• Foundational understanding of Artificial Intelligence and practical use of AI-powered productivity tools
• Interest in partner ecosystems, channel operations, and business administration processes
• Preferred (valued, not required):
  • Tools/languages: Power BI, SQL, Power Query/Power Pivot, Python (Pandas, NumPy)
  • Platforms/services: SAP Analytics Cloud (SAC), Microsoft Fabric, Azure AI, Databricks
  • Automation and generative AI: Power Automate, Microsoft Copilot, ChatGPT (or similar)
  • Experience with CRM or Marketing Automation platforms
  • Data visualization and basic statistics

Where You Belong:

Be part of SAP Next Gen, a global community for students, universities, schools, and educational partners who are passionate about innovation and technology.

Culture of Collaboration: Partner with experienced SAP colleagues and expert mentors who will support your growth. Grow professionally through personalized mentoring, coaching, and career development support.

Project-driven Experience: Kickstart your career with hands-on learning experience, making an impact from day one by contributing to meaningful projects that help the world run better. You’ll have endless learning resources at your fingertips and gain future-ready skills from a variety of virtual, in-person, and hybrid learning sessions, cultivated just for you, and aligned with our learning approach.

Gain Visibility: Build relationships with leaders and peers across teams and functions. Showcase your ideas, skills, and creativity in a global, fast-paced environment. Open doors for future career opportunities within SAP and beyond.

Follow @LifeatSAP on Instagram and don’t miss anything about our experiences worldwide!

#LifeAtSAP

#SAPNextGen

* Please add your resume in English

Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.

Successful candidates might be required to undergo a background verification with an external vendor.

AI Usage in the Recruitment Process

For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process.

Please note that any violation of these guidelines may result in disqualification from the hiring process.

Requisition ID: 457798 | Work Area: Administration | Expected Travel: 0 - 10% | Career Status: Student | Employment Type: Limited Full Time | Additional Locations: #LI-Hybrid