Product Marketing Consultant

Job Description

We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.

We are looking for a motivated and detail-oriented Product Marketing Consultant to join the North America Regional Product marketing team. In this role, you will support go-to-market execution, contribute to product positioning, help equip our sales teams with the messaging and materials and analyze the competitive landscape for SAP’s Finance and Spend Management solution area. You will work directly alongside product, sales, and strategy stakeholders, taking ownership of defined deliverables and supporting the business.

WHAT YOU'LL DO

• Support to go-to-market initiatives for SAP’s Finance and Spend Management solutions focused on the North America region.

• Conduct competitive analysis and translate findings into sharper product positioning and messaging.

• Partner with sales teams to understand their and buyer needs and take appropriate actions.

• Develop and refine marketing content that supports product launches, campaigns, and sales conversations.

• Track and analyze campaign and initiative performance to inform future projects and drive continuous improvement.

• Collaborate cross-functionally with product management, solution advisory, sales and demand generation teams.

WHAT YOU'LL BRING

• You bring curiosity, tenacity and ability to execute in a fast-paced, dynamic environment.

• An AI adoption mindset with experience working with AI tools to enhance productivity and quality.

• Developing experience in content creation, market analysis, and campaign coordination.

• The ability to contribute to go-to-market planning, support sales enablement activities, and engage with customer insights

• Project management and organizational skills with a high level of attention to detail and problem-solving skills.

• Excellent communication skills, both written and verbal.

• Comfort working across teams without requiring step-by-step guidance.

• A growth mindset oriented toward independently owning positioning and launch execution over time.

SKILLS & QUALIFICATIONS

• Ideal candidate brings strong instincts, cross-functional maturity, and a genuine interest in how products win in competitive markets.

• Previous experience working with SAP solutions is a plus.

• A recent master’s graduate with work experience is preferred.

Role Specific Skills

Storytelling

Competitive Analysis

Go-To-Market Strategy

Sales Enablement

Market Research

Professional Skills

Learning Agility

Collaboration

Complex Problem Solving

Creative Thinking

Effective Communication

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Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, age, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability.

Compensation Range Transparency: SAP believes the value of pay transparency contributes towards an honest and supportive culture and is a significant step toward demonstrating SAP’s commitment to pay equity. SAP provides the annualized compensation range inclusive of base salary and variable incentive target for the career level applicable to the posted role. The targeted annual combined range for this position is 90000-198500USD. The actual amount to be offered to the successful candidate will be within that range, dependent upon the key aspects of each case which may include education, skills, experience, scope of the role, location, etc. as determined through the selection process. Any SAP variable incentive includes a targeted dollar amount and any actual payout amount is dependent on company and personal performance. Please reference this link for a summary of SAP benefits and eligibility requirements: SAP North America Benefits.

AI Usage in the Recruitment Process

For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process.

Please note that any violation of these guidelines may result in disqualification from the hiring process.

Requisition ID: 454622 | Work Area: Marketing | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid