Partner Management Senior Specialist - HK

Job Description

We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.

Partner Ecosystem Management – Hong Kong

Role Overview

This role is responsible for driving indirect revenue growth through Seller Partners in the Hong Kong market, delivering agreed revenue and profitability objectives for both Partners and SAP, fully aligned with SAP’s Suite First and AI First strategies.

Acting as a strategic partner manager and ecosystem orchestrator, the role owns the end-to-end Seller Partner relationship, serving as the single point of contact for a portfolio of actively managed partners across the full partner lifecycle. The objective is to scale Partners’ SAP business, strengthen their investment in SAP solutions, and maximize Customer Lifetime Value through partner-led growth.

Key Responsibilities

Partner Strategy & Business Growth

• Deliver assigned indirect booking and cACV targets through managed Seller Partners.
• Develop and execute multi-year joint business plans with Partners, aligned to SAP’s strategic priorities and market opportunities in Hong Kong.
• Drive Partner-led demand generation, sales execution, and post-sales activities across SAP’s solution portfolio.
• Evangelize SAP opportunities (new products, solutions, and business models) in clear commercial terms, including revenue potential, required investment, break-even, and ROI.

Partner Relationship & Enablement

• Act as a trusted advisor and single face to Partners, managing the relationship end-to-end.
• Ensure a consistently strong Partner Experience across all SAP touchpoints.
• Coach Partners to become self-sufficient, cloud-ready sellers, covering pre-sales, sales, delivery, and post-sales capabilities.
• Identify competency gaps and proactively support Partners in building cloud, industry, and solution capabilities.

Ecosystem & Market Development

• Leverage the broader SAP ecosystem to showcase thought leadership, differentiated value, and SAP’s competitive advantage in the market.
• Coordinate joint marketing and business development initiatives, including Partner-led demand generation.
• Support Partners in building differentiated, industry-focused value propositions that maximize customer lifetime value.

Role Purpose

To orchestrate and grow strategic Partner relationships in Hong Kong, driving Partner investment in SAP’s solution portfolio, accelerating cloud and AI adoption, and delivering sustainable indirect business growth aligned with SAP’s long-term strategy.

Qualifications & Experience

• Strong understanding of the business application partner ecosystem in the Hong Kong market.
• Minimum 8 years of experience in enterprise business application sales and/or service delivery, with solid knowledge of SAP partner business models.
• Proven ability to identify, recruit, and develop cloud-native and innovative Partners to support customer digital transformation.
• Strong commercial acumen and stakeholder management skills.
• Fluent in English, Cantonese, and Mandarin.

Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.

Successful candidates might be required to undergo a background verification with an external vendor.

AI Usage in the Recruitment Process

For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process.

Please note that any violation of these guidelines may result in disqualification from the hiring process.

Requisition ID: 449597 | Work Area: Sales | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid