Head of Customer Advisory - Southeast Asia

Job Description

We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.

What you'll do

The Customer Advisory Leader is a key member of the Southeast Asia senior leadership team, responsible for leading industry, solution, and line-of-business subject matter experts who help customers successfully design, launch, and accelerate business transformation initiatives across the region. Working closely with Sales and Customer Success teams, this leader enables customers to realize measurable business value by leveraging SAP’s Customer Value Journey methodology.

In this role, you will champion SAP’s vision and strategic priorities, shape and drive the market unit innovation agenda, and foster a customer-centric engagement model that delivers exceptional experiences and outcomes. You will ensure that customers, partners, and internal stakeholders benefit from a consistent, best-in-class advisory approach that strengthens long-term relationships and supports sustainable growth.

As the leader of Customer Advisory, you will focus with your teams on the following key areas:

Right People in the Room

Deliver compelling thought leadership, strategic storytelling, and end-to-end messaging tailored to each customer’s industry and line of business. Engage and inspire C-suite executives by articulating the transformative potential of partnering with SAP, creating executive alignment and momentum for change.

Clear Vision & Executive Sponsorship

Establish a shared, aspirational vision for business transformation between SAP and the customer. Leverage the Customer Value Journey to align stakeholders around strategic priorities, secure executive sponsorship, and create commitment to exploring transformation opportunities. Successfully answer the question, “Why do anything?” by building a compelling case for change.

Clear Solution

Design future-ready solutions that align to the customer’s business objectives and clearly connect SAP capabilities to measurable business outcomes. Ensure a strong fit to customer requirements while articulating SAP’s unique differentiation, answering the question “Why SAP?” and positioning SAP as the partner of choice for their transformation journey.

Clear Value

Develop strategic, data-driven business cases grounded in quantitative analysis and a deep understanding of the customer’s current operating environment. Demonstrate the financial and operational impact of transformation initiatives, answer the question “Why now?”, and secure stakeholder alignment and investment commitment.

Clear Plan

Partner with SAP Services and the broader partner ecosystem to develop a comprehensive customer success plan that translates vision into execution. Define a clear value realization roadmap, success metrics, adoption strategy, and governance framework to ensure sustainable business outcomes and long-term customer success.

What You Bring

• Proven leadership experience in sales, presales, consulting, or customer success across regional or multi-market environments, ideally in Southeast Asia
• Strong track record of driving disciplined go-to-market execution and delivering sustainable business growth and financial results
• Experience leading business development, presales, and sales organizations
• Accomplished executive with demonstrated success in leading strategic transformation and consultative selling initiatives
• Trusted advisor with the ability to engage and influence senior customer stakeholders
• Exceptional communication, presentation, and storytelling skills
• Strong collaboration and stakeholder management capabilities across complex regional and global organizations
• Agile, highly driven, and execution-focused, with a disciplined and results-oriented approach
• Resourceful and resilient leader with a strong bias for action and accountability
• Proven ability to build high-performing teams and foster a culture that attracts, develops, and retains top talent

Meet Your Team

The Customer Advisory organization helps customers turn their boldest business ambitions into reality. Working closely with customers, partners, and internal stakeholders, we bring together the right expertise to establish a clear vision, secure executive sponsorship, define the right solution, quantify business value, and create a roadmap for success.

What sets us apart is the depth of our industry, business, and technology expertise, brought together through SAP’s Customer Value Journey methodology. Our teams engage customers in meaningful, outcome-focused conversations that build trust, strengthen relationships, and accelerate business transformation.

Our organization includes:

• Industry Advisors with deep expertise across SAP’s 25 strategic industries
• Solution and COE Advisors covering SAP’s full portfolio of solutions
• Value Advisors who help customers define, quantify, and realize business value
• Architect Advisors who combine business and technology expertise to design end-to-end transformation roadmaps

Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.

Successful candidates might be required to undergo a background verification with an external vendor.

We are ethical and compliant
Our leadership credo: Do what’s right. Make SAP better for generations to come. We believe that great leadership extends far beyond the mere pursuit of business goals. We value and foster leadership that is driven with purpose and integrity. Our leaders are role models who uphold SAP’s values and shape SAP’s culture of integrity, by demonstrating and championing ethical and compliant behavior towards all stakeholders.

AI Usage in the Recruitment Process

For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process.

Please note that any violation of these guidelines may result in disqualification from the hiring process.

Requisition ID: 454066 | Work Area: Presales | Expected Travel: 0 - 30% | Career Status: Management | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid