VodafoneThree - Product Marketing Lead

Employment type: Full time

Job Description

Location: London OR Newbury + Hybrid
Salary: Excellent basic salary plus bonus and Vodafone benefits
Working Hours: Full time 37.5 hours per week – Monday to Friday

Hybrid

We believe that through collaboration and connection with our colleagues we can achieve great things. Our hybrid working approach allows our people to work both in the office and at home, providing the flexibility and resources you need to succeed in your role. We don't require you to be in on specific days; instead, we ask people to come into the office 2-3 days each week, for at least 8 days per month. You should work with your line manager to understand what their expectations are for you, your specific role and your team.

Who We Are

We’re here to build a network the UK can count on – one that connects people, places and potential. Because no matter where you live, what your background is, or how you get online – we think everyone deserves the same chance to stay connected, and with VodafoneThree, that future’s being built – today.

We’re creating more than the UK’s best network. We’re helping close the digital divide, empower communities and drive meaningful progress.

We believe that everyone should feel they belong. Whoever you are and whatever your story, there’s space for you here. We’re building a workplace where different perspectives are welcomed, voices are heard, and everyone feels safe to show up as themselves.

You’ll join a team that genuinely cares – about each other, about our customers, and about the future we’re building. From day one, you’ll be welcomed, valued and encouraged to bring your whole self to work.

Why VodafoneThree

Join us and you’ll be at the heart of change. That means building responsibly, investing sustainably and creating opportunities that last.

We’re not just expanding connectivity; we’re reimagining what a connected nation looks like. With £11bn invested in 5G and digital infrastructure, your work will directly power businesses, services, and communities across the country.

You’ll work on real challenges, with real impact, across every corner of the country. Wherever you join us, whatever your role, you’ll be helping to build a future that works better for everyone.

We move at pace, because what we’re building matters – and we’re learning as we go. We’re proud of the progress we’ve made, but we’re just getting started.

Be a part of our Consumer team where creating and developing products, services and propositions is at the forefront. From the way we interact with our customers, to how we communicate in our campaigns and create data-driven propositions, this is where some of our best ideas are brought to life.

What you’ll do

You’ll be the go to person for network monetisation marketing, owning how campaigns show up in the market and making sure they genuinely drive awareness, consideration and commercial impact. That means shaping the messaging, building the assets and activating campaigns that help the portfolio perform. You’ll also set and manage the marketing plan and budget, using a strong understanding of the funnel and performance to put the right activity out at the right time. Alongside this, you’ll keep a close eye on the market and competitors, flexing tactically when needed while still delivering against your longer term strategy.

Run tactical marketing campaigns that build awareness and consideration across your portfolio bringing in new customers while also encouraging existing ones to buy more from us
Turn our consumer network campaigns into a stronger reason for businesses to choose us, across SMEs, Large Business, Public Sector and indirect channels, while showcasing network improvements made through our Ofcom commitments
Activate collaboration opportunities with third parties, making the most of Vodafone’s partnerships to extend reach and stretch marketing budgets further
Create and activate compelling content including customer case studies that delivers real commercial impact for your portfolio and supports network led events
Work closely with digital teams to make sure vodafone.co.uk is a high performing hub for your products, with a simple, seamless customer journey
Own all marketing reporting, including clearly demonstrating ROI from marketing investment

Who you are

A confident, clear communicator who can influence naturally and stay effective in a fast moving, ever changing environment
Highly organised, with the ability to juggle multiple projects at once without dropping the ball
Comfortable breaking down complex ideas and explaining them in a simple, customer friendly way
Strong experience across the full marketing mix, with a solid understanding of brand, customer targeting and insight led decision making
Used to working in a matrix organisation, managing a range of stakeholders and collaborating closely with external agencies

Worried that you don’t meet all the desired criteria exactly?
We know that everyone is unique, with multiple aspects to their identity and different experiences behind them. We are passionate about Inclusion for All and creating a workplace where everyone can thrive, whatever their personal or professional background. If you’re excited about this role but your experience doesn’t align exactly with every part of the job description, we encourage you to apply as you may be the right candidate for this role or another role, and our recruitment team can help you see how your skills fit in.

We believe that everyone has valuable contributions to make. As a Disability Confident Employer, we actively encourage individuals with disabilities to apply for positions within our team. Through the ‘Offer an Interview’ scheme, we aim to offer interviews to a fair and proportionate number of applicants with disabilities who best meet the essential criteria for our vacancies. If you would like to participate in the scheme, you will have the opportunity to indicate this on your application.

What we offer

We care about our people’s success by offering great pay, bonuses, up to 28 days off plus bank holidays, and paid time for charity work. You can personalise our benefits for you and your family, like discounts, vouchers, a pension plan and loads more. We help with your career through our amazing learning tools and top-notch parental leave policies.

Need to Know

We are regulated by the Financial Conduct Authority and all offers of employment for this role are subject to background checks, including criminal (DBS) and financial checks to meet the regulators standards.

If you require any reasonable adjustments or have an accessibility request as part of your recruitment journey, for example, extended time or breaks in between online assessments, a sign language interpreter, or assistive technology, please refer to the Accessibility section of our Careers website (https://careers.vodafone.com/uk/reasonable-adjustments/) for guidance.

We use AI in different parts of our business to boost innovation, improve efficiency, and create new opportunities. We know many candidates use AI to fine-tune their CVs or prepare for interviews, but what we really care about is your unique experiences and achievements.

During the interview, we want you to rely on your own knowledge and skills to show us who you really are—your personality, creativity, and abilities. Above all, we’re looking for authenticity and can’t wait to get to know the real you.