Influencer Marketing Executive

Job Description

Influencer-led advocacy is a key pillar of focus for TUI and our newly formed influencer division. This makes it an exciting time to join as the business looks ahead to increase it’s position within the influencer industry, so we’re looking for someone with a innovative outlook, proactive mind-set and a can-do attitude.

As our Influencer Marketing Executive, you’ll play a key role in bringing these projects to life and finding the right talent & creators for us to partner with. The Influencer Marketing Executive will take an active role in supporting the Influencer Marketing Manager with the planning & execution of all influencer & talent activity to deliver memorable and industry-leading campaigns.

At TUI we believe that work is something you do not somewhere you go, therefore we are pleased to advise we can consider a hybrid working model for this role. Closing date for applications will be Friday 15th December. The first interview stage will take place w/c 8th January.

ABOUT THE JOB

• Supporting the Influencer Marketing Manager to deliver the influencer marketing strategy across social & PR initiatives
• Delivering end-to-end campaign management from shortlisting talent, briefing, content delivery and reporting
• Building & developing relationships with influencers & talent agents in order to strengthen partnerships and grow our talent database
• Organising shoots & trips overseas for influencer activations, working closely with internal teams to plan these efficiently
• Partnering with other TUI channels (social, digital marketing, content, internal communications) to maximise exposure of influencer content
• Collaborating with platform partners to ensure influencer activity is integrated into wider marketing campaigns and is aligned to best practices
• Assisting in brainstorm & planning sessions to identify opportunities for influencer activity to support with business & communication objectives
• Taking responsibility for regular reporting on activity including setting clear performance goals and benchmarks
• Monitoring our annual budget and ensure we are accurately delivering against it
• Monitoring industry trends, consumer behaviour and competitor activity to ensure TUI is delivering industry-leading influencer campaigns

ABOUT YOU

• Experience of working with brands on social media management, influencer marketing, or PR activations that demonstrates strong organisation skills, campaign delivery and industry knowledge
• Strong project management skills including timeline management, budget management and reporting
• Extensive knowledge of platforms appropriate for influencer marketing such as Instagram & TikTok
• Ability to develop & nurture relationships with influencers & talent agencies
• Strategic thinking with the ability to manage multiple projects, stay calm under pressure and proactively approach more complex projects
• Confident at presenting and contributing to ideas with the ability to effectively communicate with internal and external stakeholders

ABOUT OUR OFFER

• Fantastic holiday benefits including discounts, special offers and the ability to purchase additional ‘TUI time off’
• Health and Wellbeing support in five key areas – Financial, Health, Social, Community and Career
• Discretionary Bonus Scheme
• Excellent rates with foreign exchange
• Pension scheme and life assurance.

We want to be the best-loved holiday company not only for our customers, but for our colleagues too. That’s why we offer a variety of benefits that go above and beyond a competitive salary, so we can help you to live your best life happily at TUI. Click here to find out more.

​​We love to see your uniqueness shine through and inspire the future of travel.​ If you would like to read more about what Diversity & Inclusion means to us simply visit Our DNA

If you require any further information regarding this opportunity, please email careers@tui.co.uk

We really value your interest in TUI and will be back in touch with you shortly after the application closing date.