Product Marketing Manager - SAP Business Data Cloud Commercialization

Job Description

We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.

Position Overview

We are seeking a strategic Product Marketing Manager to serve as the primary liaison between SAP’s Business Data Cloud (BDC) team and other lines of business (LoBs) for data product commercialization initiatives. This role is critical to advancing SAP’s Business Data Cloud strategy by enabling effective commercial modeling and cross-LoB collaboration.

KEY RESPONSIBILITIES

Strategic Commercial Leadership

• Serve as the primary contact point for all SAP lines of business regarding data product commercialization within the broader BDC strategy
• Lead the development and modeling of foundation services fulfillment costs and cross-charge rate structures
• Provide commercial modeling inputs for LoB Intelligent Package and App2App scenario commercialization

Cross-Functional Collaboration

• Act as strategic liaison with BDC Provisioning and Metering teams on core BDC services
• Collaborate closely with customer estimator tooling development and implementation
• Facilitate communication and alignment across multiple SAP business units

Commercial Analysis & Strategy

• Conduct sophisticated commercial modeling and financial analysis to support pricing decisions
• Develop and maintain pricing/packaging frameworks for data products
• Analyze market opportunities and competitive positioning

REQUIRED QUALIFICATIONS

Technical Skills

• Proven experience in pricing and packaging strategy development
• Strong commercial modeling and financial analysis capabilities
• Proficiency in customer estimation tooling and related technologies

Soft Skills

• Excellent written and verbal communication skills in English
• Strong prioritization and multitasking abilities in fast-paced environments
• Demonstrated conflict management and resolution skills
• Ability to influence and align stakeholders across organizational boundaries

Experience

• Background in product marketing or commercial strategy roles
• Experience working with enterprise software or data products preferred
• Track record of successful cross-functional collaboration

Strategic Importance

This role serves as the critical bridge enabling lines of business to understand and model the commercial impacts of BDC North Star Architecture adoption. The position holder will directly influence SAP’s data monetization strategy and facilitate seamless integration of BDC services across the organization.

Location Requirements

This position requires proximity to Engineering counterparts within the BDC metering and estimator teams in Sao Leopoldo to ensure effective collaboration and rapid iteration on commercial modeling initiatives.

What We Offer

• Opportunity to shape SAP’s data commercialization strategy
• High-visibility role with direct impact on business outcomes
• Collaborative environment with leading-edge technology teams
• Professional development in enterprise data and cloud technologies

Bring out your best
SAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end-to-end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose-driven and future-focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.

We win with inclusion
SAP’s culture of inclusion, focus on health and well-being, and flexible working models help ensure that everyone – regardless of background – feels included and can run at their best. At SAP, we believe we are made stronger by the unique capabilities and qualities that each person brings to our company, and we invest in our employees to inspire confidence and help everyone realize their full potential. We ultimately believe in unleashing all talent and creating a better world.

SAP is committed to the values of Equal Employment Opportunity and provides accessibility accommodations to applicants with physical and/or mental disabilities. If you are interested in applying for employment with SAP and are in need of accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to Recruiting Operations Team: Careers@sap.com.

For SAP employees: Only permanent roles are eligible for the SAP Employee Referral Program, according to the eligibility rules set in the SAP Referral Policy. Specific conditions may apply for roles in Vocational Training.

Qualified applicants will receive consideration for employment without regard to their age, race, religion, national origin, ethnicity, gender (including pregnancy, childbirth, et al), sexual orientation, gender identity or expression, protected veteran status, or disability, in compliance with applicable federal, state, and local legal requirements.

Successful candidates might be required to undergo a background verification with an external vendor.

AI Usage in the Recruitment Process

For information on the responsible use of AI in our recruitment process, please refer to our Guidelines for Ethical Usage of AI in the Recruiting Process.

Please note that any violation of these guidelines may result in disqualification from the hiring process.

Requisition ID: 450773 | Work Area: Marketing | Expected Travel: 0 - 10% | Career Status: Professional | Employment Type: Regular Full Time | Additional Locations: #LI-Hybrid