4 days/week at home
Core hours 11–3
Job Description
NEW GUARDS GROUP
New Guards Group is the home to 9 international luxury brands: Marcelo Burlon County of Milan, Off-White c/o Virgil Abloh, Palm Angels, Unravel Project, Heron Preston, Alanui, Kirin Peggy Gou, Opening Ceremony, and Ambush. We work with the understanding that fashion and luxury can be different: community-based, quality-driven, collaborative, truly global, and quick. Our brands and products stem from creative and managerial innovation and the philosophy of Made in Italy. We're redefining the way luxury is conceived, communicated, and shared. Where others see limits, we see goals.NGG is part of the FARFETCH Group and recently created a spin-off business NGGH++ that will be a growth accelerator and an incubator of new ideas, brands, and businesses. Reebok will be the first big and exciting project to enter this incubator.
OFFICE
Our new office in Via Turati is a strategic hub and home to all of the NGG staff functions. Turati is where the behind-the-scenes driving force of NGG is brought to life; this is harmonised with the archive exhibits of brand collaborations found throughout the office
THE ROLE We are hiring a Brand Manager to work with our key account partners to help us deliver on our best in class brand marketing activities and campaigns
WHAT YOU'LL DO
- Work with our Key Account partners in driving the development, ideation and strategic thinking of best-in-class brand marketing and product marketing 020 campaigns.
- You will work closely with our Key Accounts forging strong relationships to help us achieve our shared goals and guarantee a consistent brand representation and consumer connection across the marketplace
- You will lead and execute compelling marketing plans and product launches for Key Accounts, defining ad hoc plans accordingly to the partner’s positioning and core audience.
- You will work closely with the NGGH++ creative team to brief them on upcoming campaigns and content needs, online and offline, to guarantee a consistent Reebok brand representation across the marketplace
- You will be responsible measuring, tracking and reporting on the commercial success of all campaign activity, taking informed decisions that will influence the long term marketing plans of each account
- You will have budget management accountability and be the gate keeper of go to market timing & deliveries.
WHO YOU ARE
- Extensive experience as a Brand Account Manager with inhouse or agency experience in the sports, fashion, accessories industry
- Strong sensitivity to either the fashion or sports industry, product appreciation and an understanding of customer needs and retail/O2O trends.
- Growth mindset and successful experience in delivering product campaigns across the full marketing mix
- Excellent relationship management skills, as you will be the face of the brand leading the relationship with Key Accounts across EMEA.
- You will play an instrumental role in guaranteeing the brand positioning of Reebok across key consumer and sport/cultural moments for multiple multi-brand accounts
- Experience in the French market (or with the French market) and French native/business level speaking is a plus.
- Willing to do some travel to retail partners across Europe
REWARDS AND BENEFITS
- Great compensation package (in consideration of your professional experience)
- Lunch tickets
- Discounts on all NGG brands and partners including FARFETCH and Browns
- Brand new headquarters located in the centre of Milan
CONSIOUS INCLUSION STATEMENT
- New Guards Group is an equal opportunities employer ensuring that all applicants are treated equally and fairly throughout our recruitment process. We are determined that no applicant experiences discrimination on the basis of sex, race, ethnicity, religion or belief, disability, age, gender identity, ancestry, sexual orientation, veteran status, marriage and civil partnership, pregnancy and maternity, or any other basis prohibited by applicable law. We continue to build our consciously inclusive culture as part of our Positively FARFETCH strategy throughout our business, partnerships and communities
Company benefits
The FlexScore® is the result of a rigorous 2-step verification of a company’s flexibility
First we assess the flexibility options FARFETCH provides and then we anonymously survey a statistically significant proportion of their employees to make sure FARFETCH is as flexible as they say they are. Our assessment is based on the six key elements of flexibility: location, hours, autonomy, benefits, role modelling and work-life balance.
We ask the hard questions so you don’t have to.
Working at FARFETCH
Company employees
Gender diversity (male:female)
Office locations
Hiring Countries
United Kingdom
