Brand Content Specialist - Reebok Europe

Job Description

NEW GUARDS GROUP
New Guards Group is the home to 9 international luxury brands: Marcelo Burlon County of Milan, Off-White c/o Virgil Abloh, Palm Angels, Unravel Project, Heron Preston, Alanui, Kirin Peggy Gou, Opening Ceremony, and Ambush. We work with the understanding that fashion and luxury can be different: community-based, quality-driven, collaborative, truly global, and quick. Our brands and products stem from creative and managerial innovation and the philosophy of Made in Italy. We're redefining the way luxury is conceived, communicated, and shared. Where others see limits, we see goals.NGG is part of the FARFETCH Group and recently created a spin-off business NGGH++ that will be a growth accelerator and an incubator of new ideas, brands, and businesses.
OFFICE
Our new office in Via Turati is a strategic hub and home to all of the NGG staff functions. Turati is where the behind-the-scenes driving force of NGG is brought to life; this is harmonised with the archive exhibits of brand collaborations found throughout the office
THE ROLE
NGG are seeking a Brand Content Specialist to join their team and be responsible for the delivery of brand content for Reebok Europe and Reebok Global Catalyst.

WHAT YOU'LL DO

• You will work closely with the brand marketing team and the Brand Content Planning Manager to ensure brand content is produced on time and in line with brand objectives for Reebok Europe and Reebok Global Catalyst
• You will be responsible for creating and producing content and assets in line with our marketing priorities and strategy ensuring it is fit for purpose for all marketing channels
• You will work with agencies and internal team members to create best in class content for Reebok.
• You will work closely with the marketing operations team to ensure content production is being delivered on time and within budget.
• You will have a strong knowledge of content, ensuring that we are delivering the highest quality content that is culturally relevant and resonates with our customers.
• Provide creative, cultural and consumer inspiration and insight to the wider marketing team to ensure Reebok is industry-leading in its marketing and content strategies and outputs
• Responsible for building reports to gain insights on content performance across all marketing channels.

WHO YOU ARE

• You will have experience creating and producing brand content for a sports or fashion brand
• Experience working with brand marketing and content planning teams to ensure content delivers on our brand objectives and is fit for purpose for the intended marketing channels and audience
• Experience working with agencies in a content management role
• Experience working with both internal and external stakeholders
• Ability to work in a fast paced environment, handling multiple projects in an organised but flexible manner & prioritising when necessary
• Highly creative, culturally aware and passionate about the world of sport and fashion

REWARDS AND BENEFITS

• Great compensation package (in consideration of your professional experience)
• Lunch tickets
• Discounts on all NGG brands and partners including FARFETCH and Browns
• Brand new headquarters located in the centre of Milan

EQUAL OPPORTUNITIES STATEMENT

• New Guards Group is an equal opportunities employer ensuring that all applicants are treated equally and fairly throughout our recruitment process. We are determined that no applicant experiences discrimination on the basis of sex, race, ethnicity, religion or belief, disability, age, gender identity, ancestry, sexual orientation, veteran status, marriage and civil partnership, pregnancy and maternity, or any other basis prohibited by applicable law. We continue to build our consciously inclusive culture as part of our Positively FARFETCH strategy throughout our business, partnerships and communities