Digital Trading Manager - Topshop/Topman

Job Description

Company Description

TOPSHOP and TOPMAN are iconic British fashion brands with 60 years of heritage. Headquartered in London, the Brands have over 2 million customers across the globe through the ASOS platform and generate brand sales of c£200m. Our mission is to unlock the best of fashion for everyone, with creativity and innovation at our core.

Following the formation of a Joint Venture between ASOS and HEARTLAND in October 2024, ASOS is creating a standalone cross-functional team within ASOS which is dedicated to unlocking the huge growth potential of the TOPSHOP and TOPMAN brands. The brands will now benefit from ASOS infrastructure and resources while enjoying the creative freedom and agility of standalone brands.

The next 12 months for TOPSHOP and TOPMAN will see the expansion of the brands’ offline and online retail presence building on the exciting relaunch of Topshop.com.

Job Description

We’re looking for a data-driven, commercially minded Digital Trading Manager to join the Topshop & Topman team and help shape the next chapter of our global trading strategy. As Digital Trading Manager, you’ll play a key role in driving performance across Topshop.com, combining analytical rigour with a deep understanding of fashion and customer behaviour to optimise the customer experience and maximise sales.

This is a high-impact role, reporting into the Global Head of Trading, and working closely with Product, Marketing, and Performance & Insights teams. You’ll lead the development and execution of trading strategies across multiple markets, ensuring we’re responding to customer behaviour with agility, insight, and innovation.

What you’ll be doing:

• Forecasting, monitoring, analysing and explaining the trajectory of our KPIs.
• Identifying risks and opportunities within performance data, recommending and testing operational actions.
• Analysing and optimising our proposition by market to drive relevance and conversion.
• Leading the implementation of pricing and promotional strategies.
• Collaborating with brand and digital marketing teams to optimise regional marketing activity and spend.
• Providing insight and recommendations through analysis of local market, industry, and peer performance.
• Staying ahead of innovation in ecommerce, fashion retail, and logistics to inform trading decisions.

We believe being together in person helps us move faster, connect more deeply, and achieve more as a team. That’s why our approach to working together includes spending at least 3 days a week in the office. It’s a rhythm that speeds up decision-making, helps ASOSers learn from each other more quickly, and builds the kind of culture where people can grow, create, and succeed.

Qualifications

About You:

You bring a strong blend of strategic thinking, commercial acumen, and leadership experience, with a proven track record in international ecommerce, ideally within fashion. You thrive in fast-paced environments, combining curiosity, agility, and a hands-on approach with the ability to coach and inspire others.

You’ll also be able to demonstrate:

• Strong analytical thinking and the ability to interpret data trends to inform strategic decisions.
• A commercial mindset, with the ability to identify opportunities and risks and translate them into impactful plans.
• A customer-first approach, adapting strategies based on behaviour and market insights.
• Confidence in building cross-functional relationships and influencing stakeholders.
• A passion for innovation and staying ahead of industry trends.
• Clear, concise communication skills, with the ability to turn complex insights into actionable recommendations.

Additional Information

BeneFITS’

• Employee discount (hello ASOS discount!)
• Employee sample sales
• 25 days paid annual leave + an extra celebration day for a special moment
• Discretionary bonus scheme
• Private medical care scheme
• Flexible benefits allowance - which you can choose to take as extra cash, or use towards other benefits
• Opportunity for personalised learning and in-the-moment experiences that enable you to thrive and excel in your role