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ASOS • London, United Kingdom

Designer - Topshop Denim

Employment type:  Full time
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Job Description

Company Description

TOPSHOP and TOPMAN are iconic British fashion brands with 60 years of heritage. Headquartered in London, the Brands have over 2 million customers across the globe through the ASOS platform and generate brand sales of c£200m. Our mission is to unlock the best of fashion for everyone, with creativity and innovation at our core.

Following the formation of a Joint Venture between ASOS and HEARTLAND in October 2024, ASOS is creating a standalone cross-functional team within ASOS which is dedicated to unlocking the huge growth potential of the TOPSHOP and TOPMAN brands. The brands will now benefit from ASOS infrastructure and resources while enjoying the creative freedom and agility of standalone brands.

The next 12 months for TOPSHOP and TOPMAN will see the expansion of the brands’ offline and online retail presence with the launch of Topshop.com and new wholesale partnerships.

Job Description

Denim Designer – Topshop

About the Role

We’re looking for a talented Denim Designer to join the Topshop design team, driving the creative direction for our denim category. You’ll play a key role in shaping trend-led, commercially successful collections that reflect Topshop’s iconic fashion authority and resonate with our global customer.

This is a fast-paced, highly collaborative role where you’ll balance strong creative vision with a deep understanding of product, fit, and commercial performance.

What You’ll Be Doing

  • Research and develop seasonal denim trends, washes, fits, and finishes aligned to the Topshop brand DNA
  • Design and deliver commercially relevant, fashion-forward denim ranges across categories (jeans, jackets, skirts, etc.)
  • Create clear and detailed design packs for development, including CADs, specs, and wash direction
  • Work closely with Buying, Technical and Product teams to ensure designs are delivered on time, to margin, and to quality standards
  • Drive innovation within denim through fabrication, sustainability, and finishing techniques
  • Own fit and silhouette direction, working with technical teams to refine and perfect product
  • Analyse trade and performance to inform future design decisions
  • Present concepts and collections confidently to internal stakeholders

Qualifications

What We’re Looking For

  • Strong experience in denim design, ideally within a fast-paced fashion retailer
  • A clear understanding of denim washes, fabrications, and construction
  • Commercial awareness with the ability to interpret trends into sellable product
  • Strong CAD and Adobe skills
  • A proactive, collaborative mindset with excellent communication skills
  • Ability to manage multiple projects and deadlines in a fast-moving environment
  • A strong point of view on trends and the Topshop customer

    Bonus Skills

  • Experience working with global supply bases
  • Knowledge of sustainable denim processes and innovation
  • Strong understanding of fit and garment construction

Additional Information

BeneFITS’

  • Employee discount (hello ASOS discount!)
  • Employee sample sales
  • 25 days paid annual leave + an extra celebration day for a special moment
  • Discretionary bonus scheme
  • Private medical care scheme
  • Flexible benefits allowance - which you can choose to take as extra cash, or use towards other benefits
  • Opportunity for personalised learning and in-the-moment experiences that enable you to thrive and excel in your role
Apply now

Company benefits

25 days annual leave + bank holidays
401K
Accrued annual leave – Max 5 days to carry over
Adoption leave – 26 weeks enhanced pay
Annual bonus
Annual pay rises
Bike parking
Birthday off
Buy or sell annual leave
Cinema discounts
Coffee discounts
Company freebies
Compassionate leave
Critical Illness Insurance
Dental coverage
Early finish Fridays
Emergency leave
Employee assistance programme
Employee discounts
Enhanced maternity leave – 26 weeks enhanced pay
Enhanced paternity leave – 8 weeks enhanced pay
Enhanced pension match/contribution
Enhanced sick days
Enhanced sick pay
Eye Care Support
Faith rooms
Family health insurance
Fertility benefits
Financial coaching
Further education support
Gym membership
Hackathons
Health insurance
Hertility subscription
In house training
On-site catering
On-site massages
On-site workout classes
On-site yoga classes
Learning platform
Life assurance
Mental health first aiders
Mental health platform access – Access to EAP (Unum)
Mentoring
Neo-natal leave – 16 weeks leave
On-site gym
On-site wellness room
Open to compressed hours
Open to part time work for some roles
Open to part-time employees
Personal development days
Pregnancy loss leave – 10 days paid leave
Private GP service
Professional subscriptions
Referral bonus
Religious celebration leave
Restaurant discounts
Sabbaticals
Salary sacrifice
Shared parental leave – 26 weeks enhanced pay
Skilled worker visas
Study support
Teambuilding days
Time off in-lieu
Travel loan
Volunteer days
Summer hours
Secure on-site parking
Modern office
Private booths
Collaboration spaces
On-site barista
On-site shower
On-site personal trainer
Carer’s leave
Fertility treatment leave
Women’s health leave
Menopause support

Working at ASOS

Company employees:

3,000

Gender diversity (m:f):

35:65

Hiring in countries

Türkiye

United Kingdom

Office Locations

Awards & Accreditations

2nd – Most loved - Medium companies

2nd – Most loved - Medium companies

Flexa awards 2026

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