Social-First Content Creator

Job Description

About Us

At Veygo our world is learner and temporary pay-as-you-go car insurance. We know people's lifestyles are changing and our pay-as-you-go insurance provides our customers with flexible cover by the hour, day or week, so they can get cover when they need it, and not when they don’t. We're proud to have over 1 million customers and to be backed by Admiral Group, voted Best UK Car Insurance Provider six years in a row by The Personal Finance Awards.

About the Role

If you live on social, spot trends before they peak, and know how to turn an idea into a video people actually finish watching, this role is for you.

This is about creating bold, personality‑led content that feels native to social and genuinely connects with a Gen Z audience. You’ll be in front of the camera, shaping short‑form videos that are timely, relatable and visually strong, content that reflects the humour, behaviours and tone people expect from their feeds. What you create will shape how the brand shows up day to day and play a real role in its growth.

We’re looking for a confident, on‑camera Content Creator to help build a culturally fluent, social‑first brand presence. You’ll bring ideas to life in a way that feels honest, current and in tune with how our audience consumes and engages with content. Your focus is purely on ideation and creation, with publishing, performance and community handled by others.

Responsibilities

Social‑first content creation

• Create native short‑form video and visual content for TikTok, Instagram, Snapchat and YouTube, including paid social
• Make content that feels unmistakably platform‑first: timely, natural and never polished for the sake of it
• Create entertaining, relatable, personality‑led content that social‑native audiences genuinely want to watch
• Balance planned brand storytelling with reactive, trend‑led and moment‑driven content

Creative ideation & execution

• Generate strong social ideas that align with brand tone, but aren’t afraid to push creatively
• Take ideas from concept to camera to edit, owning the full creative process
• Experiment with hooks, pacing, formats and POV storytelling to stop the scroll fast
• Continuously feed fresh ideas into an always‑on content pipeline

Visual craft & storytelling

• Apply strong editing, visual and motion principles to short‑form video
• Tell clear, engaging stories that hook viewers in the first few seconds
• Blend lo‑fi authenticity with polished creative when it counts
• Build a look and feel that’s recognisable, consistent and true to the brand

Culture, trends & creative development

• Stay plugged into social culture: trends, sounds, formats, memes and creators
• Understand why trends work, and when they’re already done
• Spot culturally relevant moments where the brand can show up naturally
• Bring inspiration, references and new thinking into the wider team

Speed, tools & experimentation

• Create content quickly in a fast‑moving, social‑led environment
• Use mobile‑first, lightweight production approaches to stay reactive
• Explore new tools (including AI) to support ideation, iteration and editing
• Keep building your creative skills, platform instincts and social craft

Skills and experience

Required experience: Essential

• Natural understanding of Gen Z culture, trends and internet behaviour
• Proven experience creating social-first content, particularly short-form video
• Strong understanding of platforms such as TikTok and Instagram from a creator perspective
• Confidence filming and editing content (mobile-first is welcome)
• On-camera confidence
• Strong creative instincts and visual storytelling ability
• Ability to work quickly, experiment and iterate in a fast-moving environment

Required experience: Desirable

• Experience creating content for a brand (in-house, agency or freelance)
• Design, motion or editing skills beyond basic social video
• Experience using AI tools to support ideation, editing or creative exploration

Admiral: Where You Can

We take pride in being a diverse and inclusive business. It's a place where you can Be You, and show up as you are. We’re committed to fostering a people-first culture where everyone is accepted, supported, and empowered to be brilliant. You can, Grow And Progress at a pace and direction that suits you, Make A Difference for our customers and each other, and Share in Our Future with all colleagues eligible for up to £3,600 of free shares each year after one year of service.

Everyone receives 33 days holiday (including bank holidays) when they join us, increasing the longer you stay with us, up to a maximum of 38 days (including bank holidays). You also have the option to buy or sell up to an additional five days of annual leave.

We’re proud of our people-first culture. In fact, we've been recognised as a Great Place to Work for Women, a Great Place to Work for Wellbeing, and an overall Great Place to Work for over 25 years! We’re fully committed to making sure your progression is not slowed or halted by barriers related to race, gender, age, sexuality or any of the protected characteristics.

Our fantastic benefits make sure our colleagues have a great work-life balance; You can view some of our other key benefits here.

As a Disability Confident Leader, for candidates with a disability or long-term health condition, that opt into the Disability Confident scheme, we’ll invite a fair and proportionate number of applicants that meet the essential requirements of the role to the first stage of our selection process.

If you need any adjustments or support with your application or during the recruitment process, just let us know. Please do email Daniel.Cavill@AdmiralPioneer.com or contact us on 07502 959750. This number is dedicated to supporting candidates that require reasonable adjustments or support during the application process.

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