CRM Campaign Manager

This role is part of the Tesco Mobile team and will be based out of the Tesco Mobile Slough office.

Our CRM team is at the heart of driving customer engagement and loyalty at Tesco Mobile through delivering targeted, meaningful, and data-driven communications. Operating within an agile and flat team structure, we foster open communication, collaboration, and empowerment across roles. As a CRM Campaign Manager, you’ll join a dedicated 7-person CRM team working in a fast-paced, supportive environment that values creativity, strategic thinking, and growth.

As an experienced CRM Campaign Manager, you will manage end-to-end campaigns, from campaign strategy development to execution and optimisation across our customer base. A strategic thinker and data-driven decision maker, you are passionate about delivering personalised, customer-centric communications. You’ll own best-in-class, multi-channel CRM initiatives—leveraging insights to drive engagement, retention, and growth. As we operate in a flat structure, this role does not have direct reports.

Who we are

Tesco Mobile is a totally unique business, a 50/50 joint venture between VMO2 and Tesco that launched back in 2003 and has gone from strength to strength as we’ve launched into new services, markets and customer propositions.

Tesco Mobile has more than 5 million customers and is award-winning, instilling agile methodologies and cultivating a fantastic can-do attitude across it's teams. We're always on the lookout for the best talent, be that from our two shareholders or the wider industry.

Working at Tesco Mobile means being employed by one of our joint venture shareholders – Virgin Media O2 or Tesco Mobile, our Head Office vacancies are advertised under both brands. Our culture is uniquely Tesco Mobile with a great sense of community, but with all the benefits of working for one of the shareholders as well. We pride ourselves on being a company where everyone’s welcome and truly feels able to be themselves. We not only celebrate diversity but recognise the value and opportunity it brings in helping us to care for human connection – we are supermarket mobile!

The must haves

In order to be considered, you must have the following experience;

• 4+ years of experience in CRM campaign execution, with a focus on email marketing

• Results-oriented mindset with hands-on experience optimising CRM campaigns for conversion KPIs and continuous improvement.

• In-depth knowledge of CRM principles, strategies, and best practices.
• Excellent project management and organisational skills, with the ability to manage and prioritise multiple campaigns simultaneously and at pace
• Hands-on experience in testing and optimisation strategies.
• Experience of working with analytics & data teams & data-driven attitude: can interpret data and derive actionable insight and define customer segments

The other stuff we are looking for

We'd also love you to bring;

• End-to-end CRM Campaign Management: Develop, implement, and manage multi-channel CRM campaigns from conception through to execution and analysis
• CRM Campaign Prioritisation: Drive, plan and prioritise campaigns working collaboratively with various business functions to align CRM activities with strategic business outcomes
• Customer Journey Development: Proactively drive customer journey mapping by helping to identify opportunities to develop and implement best-in-class, customer-centric communications throughout the customer’s lifecycle.
• Optimisation and Continuous Improvement: Leverage customer data and campaign performance insights to identify and act on opportunities for campaign optimisation and personalisation
• Agency and Stakeholder Management: Build strong, collaborative relationships with internal teams and external media/creative agencies to deliver cohesive, integrated campaigns within a broader communications roadmap
• Test and Learn Strategy: Design and execute structured A/B and multivariate test strategies to drive continuous improvement in campaign performance.

What's in it for you

Our goal is to celebrate our people, their lives and everything in-between. We aim to create a culture that empowers everyone to bring the best versions of themselves to work each and every day. We believe the most inclusive and diverse culture makes for a better business and a brighter world.

Working at Tesco Mobile means you get a bumper reward package bursting with benefits, and loads of extras you can add if you’d like to. These are designed to support both you and your loved ones, making sure that you’re covered no matter what life throws your way.

We're all about hybrid working here, so expect to have a base location where you'll have the right facilities to enable amazing collaboration and quality time with your team, alongside all the right kit to work from home too.

Next steps

If we feel like a place where you can belong, we'd love to learn more about you as a person and your experience to date. Once you've submitted an application the next steps of the process, if successful, are likely to include two stage process.

Please note: Applications will be reviewed, and interviews conducted throughout the duration of this advert, therefore we may bring the closing date forward. We encourage all interested applicants to apply as soon as possible. Thanks for your patience and for showing an interest in joining the Tesco Mobile family.

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