Senior Market Research & Insights Manager

Job Description

When you join Verizon

You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the V Team Life.

What you’ll be doing...

The role of the Local Strategy & Analytics Manager is to provide strategic and tactical insights across the local market, including marketing (i.e., brand, retail, indirect, digital, segment and pricing/promo), sales performance, customer experience (e.g., Net Promoter Score), and other functional areas. Responsible for gathering, analyzing, and interpreting information and data to gain marketing insights into products, services, customers, and competitors.

• Leveraging analytics and market intelligence, provide actionable insights to inform stakeholders about the market’s momentum and opportunities centered on performance.

• Driving customer growth by assisting in the design and implementation of programs to achieve sales and revenue objectives.

• Driving project plans and schedules to ensure timely delivery of initiatives will be a key responsibility.
  

What we’re looking for...

A team player who can navigate across cross functional teams, identify key stakeholders, and can balance multiple priorities in a dynamic environment. An individual who can collaborate with Market Hub partners and internal analytics to develop insights frameworks that are tailored to local market needs. Proven ability to translate research results into business implications and gain organizational alignment.

You’ll need to have:

• Bachelor's degree or four or more years of work experience.

• Six or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training.

• Five or more years of work experience in Consumer Insights project development and management.

• Willingness to travel up to 20%.
  

Even better if you have one or more of the following:

• A degree.

• Executive presentation skills, including the ability to simplify complex matters.

• Effective project management skills, including working with project leads to determine critical milestones.

• Experience with qualitative and quantitative consumer insights methodologies.

• Ability to lead research projects independently.

• Excellent G Suite and Microsoft Office skills, including Excel and PowerPoint.

• Research acumen, cross-functional collaboration, and critical thinking abilities.
  

If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above.

Where you’ll be working

In this hybrid role, you'll have a defined work location that includes work from home and a minimum eight assigned office days per month that will be set by your manager.

Scheduled Weekly Hours

40

Equal Employment Opportunity

We’re proud to be an equal opportunity employer - and celebrate our employees’ differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion page to learn more.