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LucaNet • DE - Remote

Go-To-Market (GTM) Pricing & Strategy Manager (all genders)

Employment type:  Full time

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top 3 scores:
94%

Location flexibility

93%

Hours flexibility

89%

Role modelling

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Job Description

The Role

As Go-To-Market (GTM) Pricing & Strategy Manager at LucaNet, you'll be instrumental in shaping our company's growth trajectory by owning our GTM and pricing strategies across our entire product and service portfolio. You will lead strategic projects and work closely with cross-functional teams, providing vital support to senior management in crafting strategies for both new and established processes and offerings.

Your role extends beyond mere market analysis, you’ll be at the forefront of strategy formulation, ensuring that our GTM approaches and processes remain agile and responsive to market dynamics. You will be responsible for developing, implementing, and optimizing comprehensive GTM strategies to drive revenue growth. Additionally, you will manage our operative pricing assuring our pricing strategies are competitive and aligned with our business objectives.

Join LucaNet and drive GTM and pricing strategies as part of our thriving team.


What you'll do

  • Support the Chief Revenue Officer by planning, leading, executing, and monitoring strategic GTM projects and help to ensure the achievement of strategic objectives.
  • Identify new market opportunities by proactive market research on market sizing, trends, economic landscapes, legislations and best route to market.
  • Spearhead the development of new GTM strategies for upcoming product launches, encompassing revenue model formulation, packaging, pricing, sales and organizational processes, communication strategies, contractual terms, service level agreements, and implementation plans.
  • Lead internal review sessions of existing GTM strategies with Sales, Marketing and Customer Excellence, drive GTM strategies for our established products and services, conduct annual pricing strategy reviews, and recommend necessary adjustments.
  • Create data analyses and presentations for the management and LucaNet executive board.
  • Collaborate with Senior Product Managers to grasp product strategies and roadmaps, pinpointing key features and innovations that add value for customers and align with LucaNet’s objectives.
  • Conduct comprehensive pricing strategy analyses, including customer segmentation, market research, monetization potential evaluation, and benchmarking, in collaboration with data analytics and commercial teams.
  • Provide support to the sales operations team in devising and analyzing tactical promotional and discounting initiatives.
  • Monitor competitors' and partners' pricing strategies and tactics and recommend adjustments accordingly.

What you bring to the table

  • Bachelor's or Master’s degree in Business, Economics, or a related field with strong academic performance
  • 4-6 years of relevant work experience in commercial excellence strategy consulting, project management or a related in-house GTM or pricing strategy role in a software company.
  • Proven experience in project management and familiarity with various methods, frameworks, and types of analysis related to GTM and pricing strategy for both new and established product and service offerings.
  • Proficiency with a broad suite of software tools (e.g., Microsoft Office suite).
  • Exceptional organizational skills and interpersonal abilities, as well exceptional communication in English, German is a plus.
  • Strong analytical and problem-solving skills; as well productivity and a self-driven mentality, with the ability to thrive in a fast-paced environment.

Perks at work

  • LucaFlex – We acknowledge that every individual has different working styles and preferences. Our flexible working model allows you to plan your working hours and location according to your needs and professional responsibilities.
  • Work from Abroad – Sometimes a change of scenery can boost creativity and productivity, you can work up to 90 workdays outside your home country with the support from our partner Workflex.
  • Sabbatical – Take the time you need for personal pursuits, family time, travel, or any other activities that suit you with our sabbatical options.
  • Team Spirit – We value teamwork and celebrate our achievements. That’s why we take many opportunities to get together, learn together, and cherish our successes together.
  • Learning & Development – We encourage you to shape your own development with the support of dedicated time, resources, and budget provided by us.
  • LucaNet Engage – Our feedback process is designed to support your personal and professional development in a targeted manner through regular dialogue.
  • LucaNet Do Good– As a company we want to give back and support you in taking the time to do some good, individually or as a team, with paid volunteer time.
  • Health & Wellbeing – Your overall wellbeing is important to us, which is why we offer tailored health and wellbeing programs, including company-wide initiatives, subsidies for sports activities, mental health support, and counseling through our external partners.
  • Generous leave policy – We encourage you to take time off to relax, travel, and recharge.
  • Compensation & Company Pension Plan – We are committed to equal pay and supporting you for your future by offering a company pension plan and/or pension allowances.
  • JobRad – Find your dream bike, with financial support from us.
  • Discounts – Enjoy a whole bunch of discounts from our external corporate benefits partner.

Powered by uniqueness

Everybody’s different here and we like it that way. At LucaNet, we embrace the unique qualities of every person. We are dedicated to creating an inclusive workplace where all employees can thrive and feel valued. Regardless of your gender identity, sexual orientation, personal expression, racial identity, ethnicity, religious belief, or disability statuses, you are welcome at LucaNet just as you are. Our recruitment process is solely based on qualifications, merit, and organizational needs, ensuring fairness and equal opportunities for all candidates.

We recognize that every individual brings a unique blend of skills and experiences. If you believe you will excel in this role, we want to hear from you – even if you do not check every box on the list. We only want to know why you are great for this role, so please avoid including your picture, age, and marital status in your CV.

Learn more about our culture and D&I journey

Company benefits

Open to part-time employees
Sabbaticals
Work from anywhere scheme
Teambuilding days

We asked employees of LucaNet what it's like to work there, and this is what they told us.

Location flexibility
94%
Employees are very happy with their working location freedom
Hours flexibility
93%
Employees are very happy with the flexibility in the hours they work
Benefits
74%
Employees are largely happy with the benefits their company offers
Work-life balance
79%
Employees feel that they can switch off quite easily from work
Role modelling
89%
Employees feel that flexible working is part of the culture
Autonomy
88%
Employees feel they have complete autonomy over getting their work done

Working at LucaNet

Company employees

570

Gender diversity (male:female)

46:54

Office Locations

Awards & Achievements

3rd – Medium companies

3rd – Medium companies

Flexa100 2024
Finance & Insurance

Finance & Insurance

Industry awards 2023