Consumer Writer

Job Description

THE CARWOW GROUP

Carwow Group is driven by a passion for getting people into cars. But not just any car, the right car. That’s why we are building the go-to destination for car-changing. Designed to reach drivers everywhere with our trail-blazing portfolio of personality rich automotive brands; Carwow, Auto Express, evo, Driving Electric and Car Buyer.

What started as a simple reviews site, is now one of the largest online car-changing destinations in Europe - over 10m customers have used Carwow to help them buy and sell cars since its inception. Last year we grew over 50% with nearly £3bn worth of cars bought on site, while £1.8bn of cars were listed for sale through our Sell My Car service.

In 2024 we went big and acquired Autovia, doubling our audience overnight. Together we now have one of the biggest YouTube channels in the world with over 1.1 billion annual views, sell 1.2 million print copies of our magazines and have an annual web content reach over 350million.

WHY JOIN US?

We are winners of the prestigious Culture 100 award that recognises the most loved and happiest tech companies to work for! We have just raised $52m in funding led by global venture capital firm Bessemer Venture Partners (an early backer of LinkedIn and Shopify) to accelerate our growth plans!

As pioneers, we’re always driving for new territory and positive change, so our work as a group is never done. Where others see difficulty, it’s our responsibility to see possibility – building new experiences, launching new titles and listening to drivers.

Being a part of Carwow Group means championing drivers and the automotive industry, acting as a disrupter and never being afraid to fail (but learning fast when we do!).

Our team of 500 employees across the UK, Germany, Spain and Portugal are revolutionising car-changing and we are fast expanding our mission across every single brand and country we operate in, so jump in!

THE ROLE

As a Consumer Writer at Carwow, you will proactively source and develop original consumer news stories. Working closely with the editorial team and SEO experts, you will meet weekly output targets while maintaining quality and our tone of voice. By building strong industry relationships and representing Carwow at events, you will deliver high-impact stories that boost traffic and engagement, solidifying Carwow’s authority in the go-to destination for consumers.

WHAT YOU’LL DO

• Develop original consumer news stories that align with our editorial calendar and meet weekly output targets.
• Ensure content is written in our tone of voice, optimized for SEO, and regularly updated.
• Collaborate with the editorial team and other departments to maintain a high-quality output.
• Represent Carwow at industry events and build relationships with key players.

WHAT YOU’LL NEED

• You have strong writing skills and can create clear, concise, and engaging content in our tone of voice.
• You have a great in-depth understanding of consumer issues and trends in the automotive industry.
• You possess good knowledge of SEO principles and have the ability to optimize content for search engines.
• You have the ability to analyze data and track content performance.
• You’ll show excellent teamwork and communication skills to work effectively with others.
• You take initiative, identify opportunities, and drive projects forward.
• You’re willing to learn new things and adapt to changing priorities.

INTERVIEW PROCESS

• Step 1: Talent Screen with Recruiter
• Step 2: Get to know the Hiring Manager
• Step 3: Case Study
• Step 4: Values Interview

WHAT’S IN IT FOR YOU

• Hybrid working
• Competitive salary to fund that dream holiday to Bali
• Matched pension contributions for a peaceful retirement
• Share options - when we thrive, so do you!
• Vitality Private Healthcare, for peace of mind, plus eyecare vouchers
• Life Assurance for (even more) peace of mind
• Monthly coaching sessions with Spill - our mental wellbeing partner
• Enhanced holiday package, plus Bank Holidays
• 28 days annual leave
• 1 day for your wedding
• 1 day off when you move house - because moving is hard enough without work!
• For your third year anniversary, get 30 days of annual leave per year
• For your tenth year anniversary, get 35 days of annual leave per year
• Option to buy 3 extra days of holiday per year
• Work from abroad for a month
• Inclusive parental, partner and shared parental leave, fertility treatment and pregnancy loss policies
• Bubble childcare support and discounted nanny fees for little ones
• The latest tech (Macbook or Surface) to power your gif-sending talents
• Up to £500/€550 home office allowance for that massage chair you’ve been talking about
• Generous learning and development budget to help you master your craft
• Regular social events: tech lunches, coffee with the exec sessions, lunch 8 learns, book clubs, social events/anything else you pester us for
• Refer a friend, get paid. Repeat for infinite money
  

Diversity and inclusion is an integral part of our culture. We know that diverse teams are strong teams, so we welcome those with alternative identities, backgrounds, and experiences to apply for this position. We make recruiting decisions based on experience, skills and potential, so all our applicants are treated fairly and equally.

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