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Channel Marketing & Communications- Senior Manager
Job Description
When you join Verizon
You want more out of a career. A place to share your ideas freely — even if they’re daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love — driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together — lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the V Team Life.
What you’ll be doing...
We're seeking a dynamic communications leader to join our team of marketing and communications professionals as a Senior Manager, Channel Marketing and Communications, National.
As the Senior Manager, Channel Marketing and Communications, National, you will be the driving force behind developing and implementing comprehensive marketing and communications strategies that equip our frontline sales teams with the essential information they need to drive growth. You will have the opportunity to work closely with cross-functional teams, collaborating and brainstorming to create innovative and impactful campaigns. This role demands a deep understanding of market dynamics, a collaborative spirit, and an innovative approach to communications. You will need to be able to think strategically and creatively, developing compelling narratives that resonate with our target audience. You will also need to be adept at using a variety of communication channels to reach our audience effectively. You will have a proven track record of success in developing and executing marketing and communications campaigns. You will be able to manage multiple projects simultaneously and meet deadlines under pressure.If you are an exceptional communicator with a passion for marketing and communications, we want to hear from you! This is an excellent opportunity to showcase your skills and make a significant impact on our organization.
Key responsibilities:
Develop communications plans designed to inform, engage and motivate frontline sales leaders to deliver on their sales objectives
Collaborate with local market teams on holistic communications strategy.
Guide and support the development of market-specific channel marketing campaigns and sales launch plans as needed.
Foster strong relationships with cross-functional teams at the national level. Facilitate knowledge sharing and best practice exchange among markets. Drive collaboration and alignment between national and market-level teams.
Establish a feedback loop to gather insights and learnings from each market’s campaigns and launches. Analyze data and feedback to identify areas for improvement and optimize future strategies. Share learnings and best practices across all markets to continuously enhance campaign effectiveness.
Regularly monitor market performance and adjust strategies as needed.
Provide ongoing guidance and support to market-level teams.
Stay informed on industry trends and best practices in channel marketing and communications.
Contribute to the development and evolution of the national and market-level strategy.
*In this role, you'll have a defined work location that includes work from home and assigned office days (VCG in office days are Tuesday, Wednesday and Thursday)
What we’re looking for...
You are an advertising junkie. You are up on all the latest campaigns. You get inspiration from all the media you ingest. Understanding consumers and what they want is a serious game for you. You are strategic and a big picture problem solver but understand what it takes to get all the details right.
You’ll need to have:
Bachelor’s degree or four or more years of work experience
Six or more years of relevant work experience
Four or more years of experience in communications, communications strategy or internal marketing
Experience in visual communication techniques and applications
Proven ability to foster and manage strategic partnerships
Willingness to travel up to approximately 25% of the time.
Even better if you have one or more of the following:
A Master's degree
Experience working creatively and analytically in a problem-solving environment
Exceptional verbal and written communication skills
Experience in retail marketing strategy
Experience in front-line sales
Experience working with executives and the ability to deliver and support executive requirements
Excellent interpersonal and negotiation skills
Excellent organizational skills and attention to detail
Experience with Google G Suite
If Verizon and this role sound like a fit for you, we encourage you to apply even if you don’t meet every “even better” qualification listed above.
Where you’ll be working
In this hybrid role, you'll have a defined work location that includes work from home and a minimum eight assigned office days per month that will be set by your manager.
Scheduled Weekly Hours
40
Equal Employment Opportunity
We’re proud to be an equal opportunity employer - and celebrate our employees’ differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion page to learn more.
Company benefits
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