Rival is a marketing innovation consultancy that helps businesses develop strategies and capabilities to grow faster. 

We believe there is hyper-growth potential in any business with the right marketing mindset and model. You don’t need to be a start-up to be a challenger. 

We work with marketing leaders to deliver market-beating commercial results by building brands and teams that think and act like challengers. 

Rival is a now B Corp!

As a start-up, we took this as an opportunity to demonstrate how smaller organizations (without a huge budget or expertees in green initiatives!) can operate in a way that balances profit with purpose. We also wanted to challenge ourselves to be accountable and to continue improving with the support of the B Corp community.

Rival was built on the belief that any business can grow like a challenger with the right mindset and model. We applied this mind-set to our growth by baking sustainability into our business model and implementing small, creative strategies from day one.

“We aim to set a new standard for corporate social responsibility in our industry. We believe we have a responsibility to not just do well for ourselves and our clients, but do good for others and the world at large. We don’t believe we can change the world on our own. But we do believe we can make a meaningful difference in this industry and set a meaningful example for others to follow.”

The Rival Handbook