Senior Conversation Designer - AI Experience

As a Senior Conversation Designer, you'll create AI-powered conversational experiences that help millions of customers shop better. Working within a multidisciplinary team, you'll design natural, engaging and personalised interactions while helping shape how generative AI is used across Tesco's digital products.

• Designing conversational experiences and conversation flows from concept to delivery
• Training and refining large language models to align with Tesco's brand and tone of voice
• Creating prototypes and mock-ups to test and communicate ideas
• Researching customer needs and behaviours to improve experiences and personalisation
• Testing, validating and iterating conversational experiences using customer feedback and analytics
• Identifying opportunities to introduce generative AI across products and services
• Collaborating with designers, researchers, product managers and engineers
• Supporting user research activities and applying insights to design decisions
• Defining and promoting conversation design best practices
• Contributing to design systems, standards and ways of working
• Helping build AI and conversation design capability across the wider team

• Experience designing conversational interfaces and chat experiences
• Experience working with large language models and conversational AI
• Strong user research and usability testing skills
• A solid understanding of conversation design principles and best practices
• Excellent writing, tone of voice and communication skills
• Strong attention to detail and consistency across complex user journeys
• A customer-centred approach to solving problems
• Experience working with cross-functional product teams
• The ability to manage multiple projects and stakeholders
• An interest in AI, emerging technologies and industry trends
• A good understanding of accessibility and inclusive design principles

Nice to have

• Experience designing end-to-end digital product experiences
• Experience creating wireframes, flows and prototypes in Figma
• Experience working on large-scale customer-facing digital products
• Experience planning and supporting user research activities
• Experience testing and refining experiences during implementation
• Knowledge of user-centred design methodologies and practices

You might know us as a supermarket, technology company or even for our award-winning mobile network. Truth is, we’re all of those things, and much more. Our colleagues work with one goal in mind, helping to make every day a little better for our customers, colleagues and communities all over the world. No two customers are the same, neither are our colleagues. At Tesco, we champion a balance that lets you thrive both in and out of work. Spend 60% of your week collaborating with colleagues at our office locations or local sites and the rest remotely. Whether you're just kicking off your career, juggling passions, or navigating big life events, we're here to support you. We always welcome a conversation about flexible working, so talk to us throughout your application about how we can support. We're proud to be an accredited Disability Confident Leader, where everyone’s welcome. That’s why we commit to providing a fully inclusive and accessible recruitment process. If you need support with your application, click here for more information. And if you're interested in joining our team but don't tick every box, don't let that hold you back from applying.