Senior Marketing Manager, Regional Marketing

Job Description

Regional Marketing Lead (UK&I)

Join us in our mission to transform the way people shop and eat, where impact, innovation, and growth drives everything we do. Our Brand & Experience team builds the emotional connection between Deliveroo and our customers, riders, and partners. With a deep understanding of our audience and a passion for creativity, we bring our brand to life across every touchpoint. Whether it’s a push notification, social campaign, or packaging design—we craft compelling experiences that shape perceptions, spark engagement, and make Deliveroo a loved, global brand.

We’re looking for a Regional Marketing Lead to join our London team. In this role, you’ll help us develop and execute regional customer and promotional strategies that drive growth and ROI across the UK and Ireland.

What You’ll Be Doing

You’ll be joining the Regional Marketing team. Reporting directly to the Head of Regional Marketing for UK&I, you will act as a strategic lead, supported by a Marketing Manager, to bridge the gap between central functions and local execution.

Here’s what your day-to-day might look like:

• Strategy & Value Propositions: Partner with leadership to define regional strategies, focusing on how local media and promotions influence customer behaviour and drive long-term ROI.

• Test & Learn Leadership: Drive the experimentation roadmap and work with Data Science to design measurement frameworks, codifying promotional best practices for geographical expansion.

• Cross-Functional Collaboration: Act as the primary bridge between central and local teams, including Insights, CRM, Commercial, Finance, and Tech.

• Budget Ownership: Manage multi-million pound budget lines for key initiatives, tracking spend closely and optimising plans to ensure maximum impact.

• Performance Analysis: Lead weekly reporting on in-flight performance and conduct thorough post-campaign analysis to uncover new growth opportunities.

• Market Intelligence: Monitor competitor trends and market activity to strengthen our regional positioning and maintain a competitive edge.

What You’ll Need to Thrive

Our ideal candidate will bring strong expertise in some of these areas and curiosity to grow in others:

• Significant Marketing or Commercial Experience: A proven track record in value-led or promotional campaigns within fast-paced environments.

• Data-Driven Strategic Thinking: Ability to interpret complex data (using tools like Excel or Looker) to develop insight-led strategies and solve operational challenges.

• Stakeholder Influence: Strong interpersonal skills with the ability to communicate confidently and present recommendations to senior leadership.

• Agility & Proactivity: A self-starter attitude, capable of thriving in a matrixed organisation defined by constant change.

• Proven Delivery: A "make things happen" mindset with a track record of delivering results quickly and efficiently.

Why Join Us?

At Deliveroo, you’ll do work that matters, solving real-world problems in a three-sided marketplace that’s constantly evolving. We’re food lovers, problem solvers, community builders and more, brought together by a shared drive to make things better. Working here you can expect to:

🔧 Make a visible impact every day

Your work directly improves experiences for customers, partners and riders.

🌱 Learn fast in an entrepreneurial environment

Work close to the market with autonomy, pace and real responsibility.

🧠 Build a career, not just a role

Stretch yourself, develop new skills and grow as the business evolves.

🌎 Deliver together in an inclusive culture

Collaborative, values-driven teams that support how you work best.

We aim to create a fair process that lets your skills shine—our interview typically includes 3-4 stages. Find more about how we hire here.

Our Global Structure

Deliveroo is now part of DoorDash, bringing together teams with even greater reach, scale, and ambition. Depending on your role, you may collaborate with teammates, systems, and leaders across DoorDash and Wolt. Together, we’re unlocking new possibilities as one global team.

Diversity, Equity and Inclusion

At Deliveroo, we know that a great workplace reflects the world around us and that true diversity and inclusion make us stronger, more creative, and better at what we do. We’re committed to fostering an environment where everyone can do their best work and feel they belong.

We believe in equality of opportunity and welcome candidates from all backgrounds regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion, or belief.

If you have a disability or long-term health condition and need support to apply for one of our roles, or require any reasonable adjustments during the recruitment process, you’ll have the opportunity to let us know once you’ve submitted your application. We’ll share details on how to request support so we can ensure you have a fair and equitable experience.

If you’re excited about making a real impact in a fast-moving marketplace and growing your career alongside ambitious, supportive teams, we’d love to hear from you!