Content Marketing Manager / Lead

Job Description

Datafold exists to make working with data more enjoyable and productive. We are all about empowering data and analytics engineers. We find the most tedious, error-prone, and repetitive tasks and create tools to automate them. We make the world better by giving superpowers to data professionals who solve hard problems in various domains with data. We are fully remote and a highly technical team with deep expertise in the data domain. To date, Datafold raised $22M from top-tier investors, including YCombinator, NEA & Amplify Partners.

About the role:

We are looking for an exceptionally well-organized and analytical Content Marketing Manager to lead content creation to fuel our growth and amplify our story.

In this role, you will:

• Tell the story of Datafold in order to engage, inform, and educate our prospects, customers, candidates and partners within the broader data community.

• Deeply understand our category and our users and how to engage with them on their terms. Be the voice of the customer and use that to inform positioning and differentiation.

• Build the content marketing strategy and calendar from the ground up and own execution across blog posts, case studies, email, social, and more.

• Develop the Datafold brand style and tone and set our content calendar cadence

• Partner with the sales team, and build customer marketing materials such as customer stories, one-pagers and case studies.

Requirements:

• Able to articulate the “why” behind your decisions

• Great communication and story-telling skills, with the ability to empathize and learn about our personas

• Previous experience building or leading early marketing efforts

• 3+ years of experience in content marketing or product marketing, ideally 2+ at an early-stage startups

• Comfortable with ambiguity, excited by the prospects of building something from scratch

We’re an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.