Flexa
Impression • Sheffield, United Kingdom

Paid Social Specialist (Facebook Ads)

Employment type:  Full time

1–2 days/week at home

A little flex time

Dog friendly

Job Description

COVID-19 Update - We’re currently safely working from home in line with government guidelines. Following this period, the role will be linked to either our Nottingham or London office (based on candidate), though flexible remote working is available for UK-based candidates.

The Role

We're looking for a Paid Social Specialist to join Impression.

This role sits within the paid media team and will lead a portfolio of clients across the business, crafting dynamic, creative, and competitor-beating Paid Social strategies that deliver ROI.

As a full-time Paid Social Specialist, you will:

  • Own the Paid Social strategy for a portfolio of clients, primarily across Facebook Ads
  • Drive delivery of Paid Social campaigns, using the supporting team effectively to get amazing results for our clients and working hands-on where appropriate
  • Work closely with digital marketing specialists (clients and internally) to understand and agree clear campaign KPIs, using Paid Social strategy to meet business goals
  • Report back on the success of campaigns to our clients and other stakeholders
  • Lead on new business pitches from the perspective of your discipline
  • Provide training and mentoring for our internal teams
  • Contribute to the marketing of Impression through regular blog post writing, internal event speaking and external events / webinars / guest posts

Impression

Impression is an exciting, high growth digital marketing agency with offices in Nottingham and London. Impression’s product set currently includes SEO, Paid Media, PR, CRO and Analytics. We partner with client businesses across the UK, Europe and beyond.

Our team of over 50 expert digital marketers have won awards on the UK and European stage for our quality of service delivery, winning Best Digital Strategy, Best Large PPC Agency, Best Large SEO Agency and more. In 2020, the paid media team were awarded Best Large PPC Agency in Europe (ESA) and Biddable Team of the Year (The Drum).

As we embark on our 8th year of accelerated growth we’re looking for experienced paid media professionals to drive the agency forward.

Requirements

We're looking for someone with an in-depth technical understanding of Paid Social, a team player and someone who is constantly pushing the boundaries of best practice.

To be considered for the Paid Social Specialist, you will need to have:

  • Excellent understanding and demonstrated experience in managing Paid Social campaigns across Facebook Ads, and ideally other channels such as LinkedIn, Pinterest, Twitter, TikTok, Snapchat etc.
  • Proven experience in successfully scaling large-scale accounts through paid media strategy and hands-on optimisation
  • A strong portfolio of Paid Social success stories where performance improvements are demonstrated by meeting and exceeding KPIs.
  • Strong commercial awareness, using insightful reports to demonstrate tangible ROI for clients while working within each client’s business model.
  • Experience managing delivery teams and delegating work effectively.
  • Experience in Microsoft Excel or Google Sheets (Impression uses Google Sheets and Google Suite)
  • Experience in Google Analytics

Whilst we typically expect candidates to have a minimum of 2-3+ years experience in a Paid Social-specific role for this applications, successful candidates will be chosen based on skill and track-record.

Beneficial

  • Agency experience is highly beneficial for this role
  • Experience in digital marketing channels beyond Paid Social (eg. paid search, video, display) will aid your application
  • Experience across a number of verticals and industry segments, including lead generation and ecommerce will aid your application
  • Experience providing briefs for best-practice Paid Social creative assets (or creating those assets yourself through graphic design and video software)
  • Experience using Tableau, Power BI or Data Studio a bonus

Benefits

  • Company pension
  • Private Medical Insurance
  • Access to leading Employee Assistance Programmes
  • A carbon negative company, including personal carbon offset
  • Regular internal “lunch and learn” sessions
  • Training budget for internal and external training and conferences
  • Generous holiday allowance
  • Opportunity to work on a variety of client accounts
  • Apple equipment
  • Flexible working hours
  • Office fruit and bi-weekly lunch provided
  • Organised work socials
  • Discounted cinema tickets & gym membership
  • The usual agency stuff - drinks fridge, ping pong and foosball
  • Full ongoing training is provided
  • Part-remote working is also a possibility for the right candidate
  • Competitive salary DOE

Diversity, Equity & Inclusion

Impression is committed to diversity and equality of opportunity in our recruitment. As an employer we are also committed to equality and valuing diversity within our teams. Our aim is to make sure that these commitments, reinforced by our Values, are embedded in our day to day working practices with all our customers, colleagues and partners. We will promote equal opportunities and will not stand for discrimination on any grounds.

Agencies

Strictly no recruitment agencies.

Company benefits

Open to part-time employees
Open to job sharing
Sabbaticals
Enhanced maternity leave
Enhanced paternity leave
Pregnancy loss leave
4.5-day week
Enhanced Sick Pay with access to free therapy appointments via HelloSelf
Private medical insurance
28 Days Holiday
Life Leave - discretionary leave for Moving House, a New Pet or supporting `family or friends with a difficult situation.
Location
98%
Employees are very happy with their working location freedom
Hours
93%
Employees are very happy with the flexibility in the hours they work
Benefits
89%
Employees are very happy with the benefits their company offers
Work-life balance
86%
Employees feel that they can find the perfect balance of life and work
Role modelling
97%
Employees feel that flexible working is part of the culture
Autonomy
95%
Employees feel they have complete autonomy over getting their work done

Working at Impression

Company employees

102

Gender diversity (male:female:non-binary)

32:42:5

Office locations

UK

Hiring Countries

United Kingdom
United States

Awards & Achievements

2nd – Scaleup companies

2nd – Scaleup companies

Flexa100 2024
2nd – Media & Agencies

2nd – Media & Agencies

Industry awards 2023
Most flexible companies

Most flexible companies

Flexa100 2023
Consultancy & Agency

Consultancy & Agency

Industry awards 2022