Flexible hours

Fully remote

Employment type
Full time


A fast-growing function at the centre of the company’s expansion tasked with driving brand awareness, demand generation and customer growth. The team is very hands on and is very supportive of one another which enables a high-quality output. Learning and career development is a big part of the team and innovative approaches are actively encouraged without a fear of failure.


The Account Based Marketing Lead will work closely with the Account Directors to identify strategic accounts and create personalised marketing campaigns to build awareness, drive penetration and uncover new revenue opportunities.

You will define and deliver marketing initiatives that generate new sales pipelines and expand on existing opportunities within strategic accounts.

Major Responsibilities:

  • Create and execute multi-touch account-based marketing plans that focus on demand generation and deal acceleration within our most strategic accounts
  • Produce targeted messaging and materials, including customised collateral to support the Account Directors across the entire sales lifecycle
  • Plan and execute small scale events for strategic accounts
  • Develop strong relationships with Account Directors and customers. Ensure materials meet brand requirements and messaging is consistent
  • Measure and report on the impact of marketing campaigns to support overall strategic account goals


  • 6+ years’ experience in B2B Marketing, ideally within the financial services and/or software market
  • Proven track record with account based marketing initiatives and success impacting pipeline growth
  • Experience developing and executing integrated marketing campaigns
  • Excellent interpersonal, presentation and writing skills
  • Ability to engage and leverage internal resources cross-functionally, with experience of working closely with a sales organisation


  • 30 days annual leave plus Bank Holidays
  • Remote friendly environment
  • Flexible working arrangements
  • Udemy and educational reimbursements
  • Full details are available on our careers page

Form3 appreciates that we all lead different and often really busy lives. We work remotely 100% of the time and many of us work part time. If you’re interested in hearing what different flexible working arrangements may be available, we’d love to chat.


We are an award-winning cloud-native payment technology provider for financially regulated institutions. Launched in 2016, we've doubled in size year on year as we continue to redefine what a truly instant payment experience means.

We celebrate diversity, promote entrepreneurialism and are committed to giving everyone a say in shaping our business. Here you will grow as a person and accomplish incredible things. A career at Form3 is empowering, inspiring and fun. Join us and help shape the future of payments.


At Form3 we embrace equal opportunity and are committed to building a diverse team of exceptional individuals. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, or disability status and it is our strong belief that the more inclusive we are as a business, the better our work will be.

Flexible hours

Fully remote